Intelligent Tech Channels Issue 32 | Page 57

MARKET MOVEMENT StarLink announces distribution agreement with BeyondTrust StarLink, a fast-growing true Value Added Distributor (VAD) in the Middle East, Turkey and Africa (META) region, has announced a partnership with BeyondTrust for distribution in the Middle East including Levant. This alliance will enable both companies to collaborate and provide customised PAM solutions to meet the unique requirements of enterprises in the region. BeyondTrust, a world leader in Privileged Access Management (PAM) solutions, offers a seamless approach to preventing data breaches and empowers enterprises to easily scale privilege security as threats evolve across endpoint, server, cloud, DevOps and network device environments. With a holistic platform, BeyondTrust is known for its flexible design that simplifies integration and enhances productivity and maximises IT and security investments. StarLink, with its proven track record in the PAM domain, highly skilled on-ground technical, sales and BDM teams as well as its expansive partner community, is perfectly suited to support BeyondTrust with its growth strategy and enhancement of its market share. Nidal Othman, Co-Founder and Managing Director, StarLink, said: “We are at an age where cyberattacks are unpredictable, and organisations are at a constant risk from internal and external threats, which makes PAM a crucial part of the security infrastructure. Our capabilities in the privilege and identity management domain makes us the ‘Distributor of Choice’ and we are delighted to take this partnership to a new level.” |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| Smartsheet announces vertical-focused German channel partners to drive global expansion Smartsheet, a platform for enterprise achievement, has announced further expansion into the EMEA market by partnering with three leading Germanbased solution providers, Nanga Systems, Eportis and ITKOMM. These companies will be joining other EMEA partners as part of Smartsheet Aligned, a best-in-class programme for the company’s growing community of partners and solution providers designed to enable the creation of new, high-value offerings. Building on Smartsheet’s presence in London and Edinburgh, these partnerships strengthen the regional coverage of the company’s quickly growing global channel along with extending the reach of its leading collaborative work management platform. Each company also brings unique, vertical-focused expertise to the partnership to assist in driving organisational collaboration across various use cases and industries: “Each of these partners bring tremendous value to both existing and future customers in the DACH region,” said Mike Arntz, Chief Revenue Officer at Smartsheet. “Working alongside our local Smartsheet teams, they will implement purpose-built solutions, provide consulting services and offer a range of training programmes and ongoing support to ensure Smartsheet customers leverage our platform to its fullest.” “We believe collaboration on project resources is a critical component to business success,” said Tobias Lauer, Consultant Lead at Nanga Systems. “Together, Smartsheet and its resource management solution, 10,000ft, provide a flexible platform to quickly and inexpensively implement solutions for our customers.” • INTELLIGENT TECH CHANNELS INTELLIGENT TECH CHANNELS Issue 32 57