MIDDLE EAST
REGIONAL
CHANNELS
MID DLE EAST
emerging use cases, Software AG has
been at the forefront of governmental
transformations in the country closely in
sync with MCT’s digital agenda. We are
working closely with some Omani entities
that rely particularly on integration, API
Management and process automation
technologies from Software AG.
Speaking of other verticals, in the
banking sector for instance, there is
increased adoption of open banking models
as banks and financial institutions find new
ways to drive easier, seamless and valueadded
banking experiences to deliver new
and compelling customer experiences.
We have witnessed a surge in our open
banking solutions as financial institutions
ramp up to keep pace with customer
expectation to streamline existing services
and support new services. In the telcom
space on the other side, IoT continues to
take strong hold as providers play a vital
role in continually creating new value
through integration.
Overall across verticals in the country,
business transformation is becoming a
compelling need, particularly in process
analysis and process mining as the core of
any transformation. A strong understanding
of current processes, policies and mode of
operating is vital prior to the commencement
of any business transformation.
We have witnessed this strongly in
the country thereby leading to increased
operational efficiencies across our clients
through a clear roadmap of priorities in
place. This has been an ongoing exercise
by Software AG for all our customers
to continually evolve towards their
business objectives.
The above are only some of the key
initiatives and areas where Oman is
accelerating innovation to drive the digital
future of the country in order to enhance the
lives of residents and visitors and elevate
Firas Saifan, Managing Director, Technologies Strategies Middle East (TSME)
The digital roadmap will
help deliver the country’s
commitment to boost
Oman’s economy.
public sector services. Together, as Software
AG and TSME, we ensure our commitment
and will continue to align closely with the
authorities in Oman and MCT’s view to
implement and launch smart technology
solutions across all key verticals.
How has Digital Transformation
prepared Oman for the present and
the future?
With Digital Transformation at its helm,
Oman has come a long way in offering
increased productivity and efficiency as a
nation as government entities continue to
embrace newer technologies to fulfil their
national commitments.
With MCT taking the lead in Oman’s
governmental digitalisation agenda, the
country has been fast able to manifest its
plans and strategies of preparing itself
into a digital-future nation through several
use cases. Here are a few key areas that
showcase how it is fast preparing the
country for the future:
1. Inter-collaboration between
government entities: Enabling sharing
of data, resources and information to
better serve citizens, residents and the
larger communities
2. Agility and speed through innovation:
With automation comes more efficient
end-user services, better preparing citizens
and residents alike for a digital nation.
3. Seamless and personalised services:
Leading to consistent and safe enduser
services.
4. Improved cost efficiencies: Cost savings
as a result of automation can directly
impact the consumer in the form of lower
service prices.
Moreover, with elevated use of new
technologies like Artificial Intelligence,
Internet of Things, Blockchain and the
comprehensive use of data analysis,
different forms of innovation strategies are
rapidly gaining momentum within the public
service offerings for improved efficiencies,
seamless experiences and qualitative
improvements. Several new generation
public services with citizen experiences at
the core are being witnessed in addition to
vast rationalisation of the IT landscape.
Software AG and TSME have embarked
on a market development programme for the
Sultanate of Oman to scale up the nation’s
digital agenda. Furthermore, TSME’s strong
know-how of Software AG technologies,
localised expertise and proximity, deep
insights and accurate understanding of
the market in Digital Transformation are
collectively ideal requirements to develop
and deliver successful digitalisation initiatives
for the country. •
INTELLIGENT TECH CHANNELS
INTELLIGENT
TECH CHANNELS Issue 32
25