ENTERPRISE TECHNOLOGY
SCAN TO WATCH
THE VIDEO
BALANCING
continued innovation
and cost savings
Vijay Babber, Senior Channel Manager, Gigamon
With many organisations across the region feeling the pinch due to
economic uncertainty, there is a strong need to make cost savings while
also continuing to progress transformative digitalisation schemes. Vijay
Babber, Senior Channel Manager, Gigamon, tells us how the company is
working with its channel partners to enable customers to achieve this
outcome while staying secure, as well as the importance of building
strong partner relationships.
CCould you tell us what financial
pressures organisations, including
within the channel, are facing at
this time?
With the global economic uncertainty many
organisations are facing budget constraints.
As a result, they’ve moved existing IT
projects to the back of their priority list, or
even put all spending on hold until they feel
more confident about the economy and the
impact on the bottom line.
So, those that were planning to spend
on Digital Transformation this year have
suddenly seen budget cuts imposed as a
set of new priorities takes precedence. And
working with little, or sometimes zero budget,
is not an easy task, especially as remote
working and digital interactions are on the
increase. Many organisations have parked
new investment altogether and are focused
on simply keeping the lights on or making the
most of their existing network and tools.
With the focus on Digital
Transformation in order to survive
and thrive in the ‘new tomorrow’,
how can companies balance
innovation and cost savings?
The Digital Transformation shift was already
picking up speed, way before the pandemic
and the shift into the ‘new tomorrow’ has
forced companies to advance or accelerate
their Digital Transformation journeys
exponentially, and quite rightly so, as it’s
impacted how organisations operate across
the world.
And this sudden acceleration has
allowed organisations to innovate, broaden
their thinking in terms of operations, their
people, their security. Adopting a zero-trust
architecture is a key example.
Another example is moving new SaaS
applications to cloud. But at the same
time, optimising and doing more with their
existing infrastructure has been crucial in
terms of cost saving, especially as more and
more organisations have seen such dramatic
budget cuts.
INTELLIGENT
INTELLIGENT TECH CHANNELS TECH CHANNELS
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