Intelligent Tech Channels Issue 28 | Page 36

The best practice approach to data protection for modern organisations Organisations which do not employ robust data protection schemes put themselves at serious risk of suffering a data breach and causing potentially fatal damage to the business. Florian Malecki, International Product Marketing Senior Director of StorageCraft, explains how organisations can better protect themselves by assessing and testing their recovery plans for ransomware prevention. W Why is constant data availability so crucial for modern organisations? Data is the lifeblood of any modern organisation. It provides the foundation for understanding where a business is positioned and is essential to analysing customer behaviour, navigating markets and assessing a business’ performance. Many successful business leaders are dependent on the insight provided by data to make informed decisions about the business’ future. If the data is breached, subject to a ransomware attack or unavailable for a given period of time, it can prove catastrophic to a business. Lack of access to critical data can lead to malfunctions across the entire business, from significant revenue loss as a result of system downtime, to remote workers being unable to access shared files. Unquestionably, the constant availability of data is fundamental to the longevity and success of any modern organisation. What is driving the need for businesses to re-assess data protection strategies? Companies are generating oceans of data – and not all of that data is equally important 36 to their function. Organisations that know this and know which pieces of data are more critical to their success than others will be in a position to better manage their storage and better leverage their data. Think about it. As organisations deal with a data deluge, they are trying hard to maximise their storage pools. As a result, they can inadvertently end up putting critical data on less critical servers. Doing so is a problem, because it typically takes longer to access slower, secondary machines and leverage that critical data. It’s this lack of speed and agility, that can have a detrimental impact on business. Traditionally organisations take a server- based approach to their data backup and recovery deployments. Their priority is to back up their most critical machines rather than focusing on their most business- critical data. So rather than having backup and recovery policies based on the criticality of each server, we will start to see organisations match their most critical servers with their most important data. In essence, the actual content of the data will become more of a decision-driver from a backup point of view. The most successful companies in the digital economy will be those that implement storage policies based not on their server hierarchy but the value of their data. What are the implications for organisations which do not employ robust data protection schemes? Organisations that fail to implement a robust data protection scheme put themselves at serious risk of suffering a data breach and causing potentially fatal damage to the business. When it comes to system downtime, businesses risk both reputational damage and the cost associated with downtime. If customer data is stolen, clients will lose trust in the business and may look to competitors. In addition, if employees aren’t able to access critical files, productivity will plummet. Companies without a robust data protection scheme should look to implement one as a matter of urgency. What best practice approach should organisations take to data protection? StorageCraft recommends organisations assess and test their recovery plans for ransomware prevention, remediation, systems failures, any type of natural disaster, on a regular basis, being once a year, twice a year, etc. It is the only way to know whether they can meet their Recovery Point Objectives (RPO) and Recovery Time Objectives (RTO). In the event of a ransomware attack, businesses should first identify and locate their business-critical data and take steps to protect it. This step includes email security systems, firewalls, regular software updates, clearly audited administrative and access policies and user education. Prevention is not foolproof, which is why a ransomware-specific plan for remediation and recovery is essential. Thwarting ransomware is dependent on an organisation’s data locality (i.e., on-premises, in the cloud or in cloud-based applications such as G Suite and O365) and preferred