The digital workplace
is still our top selling
go to market - but the
game has expanded, and
the game is now on the
Osama AlHaj-Issa, Regional Channel Director, Middle East, Turkey,
Africa at HPE Aruba.
istributed organisations such as retail, hospitality and
healthcare are undergoing digital transformation to better
meet evolving business objectives and compete within
their industries. This frequently means that IT must improve
operations, deploy new services faster and deliver an enhanced
and secure user experience. Cloud-based services are driving rapid
change across industries, especially as organisations transition to
software-as-a-service applications in greater volume. The influx of
mobile devices and Internet of Things, and the increasing demand
for bandwidth also changes how the LAN and WAN must be
managed moving forward.
By 2023, 70% of enterprises will rely on the Internet for branch
and remote office connections to the head office, just as 20 billion
IoT devices enter the mainstream market. These are daunting
challenges for IT, whose budgets are only expected to grow 3.5%
in 2018. In addition, they now need to securely manage direct-to-
Internet traffic that is bypassing the corporate perimeter.