REGIONAL CHANNELS
ARROW ECS
Data centre revamp opportunity
Arrow is leveraging the Dell EMC hyper-converged portfolio to revamp data centres in the
region through SME and enterprise partners.
F
or value added distributor Arrow,
the Middle East and Africa region
is an opportunity to rebuild
the enterprise data centre around new
pillars of hyperconvergence. Research
reports indicate that hyper-converged
infrastructure market has emerged to
be one of the fastest-growing and most
valuable technology segments in the
industry. End customers are attempting to
transform the datacenter infrastructure into
a more agile, scalable, and predictable one
while operating under budget constraints.
Enterprises are also facing challenges
on how to deploy IT solutions not only
to reduce costs and drive efficiency
improvements, but also what digital
transformation initiatives they need
to embrace to drive competitive
differentiation and achieve success in
current prevailing economic environment.
The focus will be how to do more
with less. How to achieve automation,
orchestration, and agile IT infrastructure
that intelligently scales as and when
the business needs it. How to achieve
cost efficiency but not at the expense of
availability or reliability.
“The impact of the slowdown in global
economy on the Middle East was just
like everywhere else in the world, though
demand for technology in our region
continues to grow. However, during times
like these, you certainly need to evaluate
with whom you deal with, because
payment cycles are getting longer,”
remarks Vimal Kocher, Managing Director
Middle East for Arrow ECS EMEA.
In the current scenario, data needs to
flow effortlessly through an organisation
using applications that are accessible
anytime, anywhere while complying
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Vimal Kocher, Managing Director Middle
East for Arrow ECS EMEA
with security policies, standards and
legislation. IT security, just as any other
area of investment, has to deliver a
measurable return. Meeting customer
needs and into the future takes insight
and expertise not just in their business
environment, but also in all the potential
technology options available to them.
With progressively complex
technologies, distributors can help by
offering strong technical support services
to compliment what the channel is able to
offer in-house. In an increasingly global
economy, the channel may even need
help with deployment of these technology
solutions in geographical markets that
the partner may not have a footprint in.
Distributors with strong experience in this
area can prove invaluable at this stage.
Organisations in the region are in the
midst of digital transformation where
major importance is to ensure that systems
and solutions are integrated and work
in tandem. Since the industry is moving
towards an integrated solution-oriented
model, channel members are striving to
enhance their offerings and expertise to
prove their re