Intelligent Tech Channels Issue 01 | Page 23

Key solutions
ENTERPRISE TECHNOLOGY
Mehul Kapadia is Managing Director of F1 Business and Vice President of Product Marketing at Tata Communication
Close look Take the BPO industry as an example . The traditional BPOs have evolved from basic tools and platforms to social , mobile , analytics , cloud , enabled processes to a good degree of automation including artificial intelligence and predictive analytics . This essentially means they have evolved from simple tools such as workflow , data entry and dashboards to using social analytics , mobile , big data analytics and cloud and will eventually get to a point where they are relying on robotics automation , business process as a service , predictive analysis and artificial intelligence .
The BPO industry is aggressively adopting cloud , big data and social media solutions to boost end customer experience while expanding their offering into digital services . This in line with the way end users have come to expect the level of service they deserve . There is a strong need for enterprises to evolve as next generation technologies became mainstream .
With regards to digital transformation , some of the emerging digital trends specific to this industry are :
Cloud based BPO The BPaaS market is expected to grow at a CAGR of 11.5 % from 2015 to 20201 as CIOs are increasingly adopting private cloud over public .
Adoption of Big Data Global BPO business analytics market is expected to grow at CAGR of 37 % by 2020 .
Increased social media usage Social Media is key for innovation , consumer engagement , and brand loyalty . According to McKinsey , 65 % users prefer
reach 20.8 billion by 2020 . For CIOs , this demands playing a dual role , curator of technological solutions and new world strategist on turning technology into a revenue stream .
This is a huge change in the way we have been conducting business in the past . The right technology partner will mean a tectonic shift in the way corporate strategy is perceived in the boardroom to every individual employee . It is about empowering your stakeholders with the knowledge that they are backed by a seamless set of digital interventions that will make them future ready .
Investing in cloud , big data , mobile is great but what truly adds value is when enterprises can actually tie various technologies across various markets through an integrated infrastructure , by placing the use of technology at the heart of the business . The manifestation of such ideology and practices allow today ’ s CIO to evolve from a business enabler to a driver of digital transformation , supporting enterprises in offering new and better services to clients in addition to enhancing existing business models .

Key solutions

Acknowledging internet as an integral part of businesses , Tata Communications launched its IZO Private Cloud service , which allows enterprises to connect their clouds to a single dashboard that enables them to view the organisationís cloud estate through a single pane of glass .
IZO Private Cloud manages multiple workloads and compute environments and is the latest addition to Tata Communications cloud enablement platform . As business move their workloads out to the cloud , it changes the dynamics of the applications and the data flows . The orchestration ability built within IZO Private Cloud acknowledges that the transition between dedicated , private cloud , public cloud is challenging , not only for moving workloads , but also the way the data flows are managed .
This service empowers enterprises to connect to the worldís biggest clouds , and to build a hybrid , high-performance IT infrastructure , where different cloud , colocation and managed hosting environments work together as one .
Tata Communications launched its Media Ecosystem last year , combining its traditional video contribution services with IP-based connectivity to create a global media platform . The global media ecosystem , provides a solution that includes asset management , workflow management , channel origination , internet contribution feeds , over-the-top platform and transcoding as service .
Globally Tata Communications offers media services to customers such as Formula 1 , GP2 , GP3 , Porsche Supercup , Red Bull Media House , China Telecom , Irish TV , Asian Television Network , among others , globally .
23