NEWS
Specialist distributor Nuvias
expands into Middle East
S
pecialist EMEA distributor, the
Nuvias Group, announced it has
added a fourth region, Middle East
and Africa, to its regional EMEA structure.
The other three Nuvias Group regions are
Northern, Central and Southern Europe.
Nuvias has acquired SCD, a distributor
operating out of Dubai. The new office
will now act as a hub for Nuvias activities,
covering all parts of the GCC, Pakistan and
Afghanistan.
This is the latest development in the
growth and development plans of Nuvias,
which was established in July 2016. Nuvias
is building an EMEA-wide, high-value,
specialist distribution business, with
a common proposition and consistent
delivery. The strategy is to redefine value
distribution to the channel, enabling
the channel and vendor community to
deliver exceptional business value to their
customers and creating new standards of
channel success.
Also being announced is the setting up
of the Nuvias Cyber Security Practice at
the Dubai office, which includes vendors
Unitrends with cloud empowered continuity
solutions, Malwarebytes with advanced
malware prevention and remediation,
Black Duck with open source security and
management and Netskope with cloud data
loss prevention.
Other recent vendor signings for
Nuvias in the MEA region include
JetNEXUS for load balancing, Lifesize for
videoconferencing and Tintri with VMaware storage for virtualisation and the
cloud.
Nuvias has already recruited several
new staff for the MEA office. These include
recent recruit Muneeb Anjum, the new
Sales Director. Anjum has twelve years of
16
experience in the IT sector, with a proven
track record in managing channel partners
across the Middle East and extensive
experience in successfully introducing new
solutions to market.
Paul Eccleston, Head of Nuvias Group,
commented: “We are delighted to be
announcing the opening of our Middle East
and Africa region, completing our regional
coverage of EMEA. MEA is a very important
part of the region and a significant
opportunity for us, our vendor partners and
our customers.
“We have been working hard to bring
the cyber security, advanced networking
and unified communication capability
of Wick Hill and Zycko to this region.
With the acquisition of the business in
Dubai, operating across the region, and
the recruitment of Muneeb Anjum, which
will be followed by further additions to
the team very soon, this is an exciting
development for Nuvias and we look
forward to bringing more capability and
vendors to the region quickly.”
Nuvias Group is the pan-EMEA, high value
distribution business being built by Rigby
Private Equity, to redefine international,
specialist value distribution in IT. The Group
consists of distributors Wick Hill and Zycko.
The Nuvias Group has fourteen regional
offices across EMEA and turnover in excess
of $300 million. Rigby Group is the parent
company for a portfolio of family-owned and
highly successful businesses operating across
Europe and Middle East.
Previously, Rigby Private Equity
announced the formation of Nuvias Group,
a holding company for the pan-EMEA high
value distribution business being built
to redefine specialist value distribution.
Distributors Wick Hill and Zycko become
part of Nuvias Group and will be known as
Wick Hill, a Nuvias group company, and
Zycko, a Nuvias group company.
With Nuvias, Rigby Private Equity
is building an EMEA-wide, high-value,
specialist distribution business, with
a common proposition and consistent
delivery. The strategy is to redefine value
distribution to the channel, enabling
the channel and vendor community to
deliver exceptional business value to their
customers and creating new standards of
channel success.
Nuvias will provide a consistent quality
of service, with best-in-class technologies,
giving reseller partners local access to the
best international services and solutions.
Local expertise is backed up by a consistent
operating platform, offering the highest
level of value-added services and flexibility.
For vendor partners and solution providers,
Nuvias will deliver accelerated growth
at all stages of the business and product
growth lifecycle, enabling rapid expansion
throughout EMEA.
Issue 01
INTELLIGENT TECH CHANNELS