Intelligent SME.tech Issue 08 | Page 44

// END-USER INSIGHT //

OST OF ZEETO ’ S team

M worked together in sunny San Diego – until the pandemic ’ s social distancing restrictions started . Remote work policies had to be quickly enforced as an emergency measure . But what began as a chaotic adaptation to a new reality suddenly became a clear opportunity to grow their teams with top talent from anywhere in the world .

Remote work brings unexpected opportunities
Stephan Goss , CEO of Zeeto , admits that remote work wasn ’ t working for him at first . “ I didn ’ t feel particularly efficient . It felt like I wasn ’ t getting anything done ,” he recalled .
But after doing his research and looking into best remote work practices , this started to change . Not only did he feel even more efficient working remotely , but he started enjoying it . The perks were obvious : he could work anywhere , relying on his mobile phone and a tablet to complete most of his projects . He then started to embark on a series of international travel : from California to Europe and then Africa – adopting the digital nomad lifestyle . He said : “ I really embraced the whole

Going remote allowed a marketing data company to build a highly skilled international team

Leading marketing data discovery company , Zeeto , uses its partners ’ networks to provide businesses with the data they need . Companies can make their marketing more effective and customise the entire customer life cycle with access to the right data . But the company sometimes struggled to find the right person for the job vacancies within the company . After remote work was forced on the company ’ s employees due to the pandemic , Zeeto teamed up with Globalization Partners , which helped Zeeto navigate the complexities of hiring talent from around the world . This had led to company growth and the opportunity to embrace remote work .
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