// EXPERT PROFILE //
2021 will see the back-office thrive
AS DIGITAL TURNS THE TRANSACTIONAL INTO THE HUMAN AND RELATIONAL
While many business processes – from customer experience to sales and marketing – have undergone digitisation , Accounts Receivable ( AR ) is one area that has been left behind . But this could all be set to change . Karen Stephen , COO , SurePayd , tells us that 2021 will likely see a shift that will see the potential of AR unlocked by CIOs , CMOs and CFOs .
“
WHERE DIGITAL TRANSFORMATION AND AUTOMATION
HAS TAKEN
OVER IN MOST BUSINESS AREAS FROM CUSTOMER
EXPERIENCE TO SALES AND MARKETING , AR HAS SOMEHOW
BEEN LEFT BEHIND .
UR FOCUS IS in the
O digitisation and cloud migration of a traditionally manual area of most businesses : Accounts Receivable , a classic back office function , and this focus has given us a front-row seat on what changes 2021 might bring for many organisations .
Accounts Receivable , or AR , is one of the world ’ s most ancient and unchanged commercial activities . The Code of Hammurabi laid out AR terms for the Mesopotamians as far back as 2000 BC . While the past few hundred years have seen refinements , there have been no dramatic changes until recently .
Karen Stephen is COO of SurePayd
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