Intelligent SME.tech Issue 22 - Page 65

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// SCALING UP //

cCan you tell us about your role at Optimus Cards and what your dayto-day looks like ?

I ’ m the CEO – but really , I ’ m just the conductor , getting the best from a talented team of technology , compliance and operations professionals . I ’ m lucky to have a strong team of people around me , who are used to operating in a regulated , but fast-paced environment and who are keen to be innovative in the provision of card services .
My day-to-day is a round of virtual and faceto-face meetings , with colleagues , partners and customers , looking for ways to bring in new business , improve the products we offer and consider how to thrive in an increasingly economically challenged world .
Optimus has traditionally been a UK-focused operation , but since the acquisition of the Company by Uphold at the turn of 2021 , our ambitions are significantly more international and we ’ re supporting the parent in the US and are in the process of making a complementary acquisition of our own in Europe . Brexit got in the way of our ability to operate in the EEA , but with the active support and investment from Uphold , we ’ ll turn that situation around and look forward to the opportunities that are available to us there .
So , the role jumps around between looking forward , and strategically , to thinking about the operational issues that inevitably come up and working with the team to find the talent that will help us continue to grow .
Can you tell us about Optimus Cards ’ core values , aims and how this aligns with your strategy ?
Our values and aims are fairly straightforward – we want to deliver practical and valuable solutions to our customers and to do so with creativity and commitment . The pandemic was tough on everyone and whilst we certainly

WE STRIVE TO PROVIDE COMPETITIVELY PRICED CARD PAYMENT SOLUTIONS TO WHAT MIGHT OTHERWISE BE UNDERSERVED PARTS OF THE MARKET .
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