Intelligent SME.tech Issue 21 | Page 14

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// TECH TRENDS //

‘ WEB DATA COLLECTION IS A SECRET WEAPON ’ –

SAYS BRIGHT DATA CEO

Web data collection is more than just a choice – it is at the heart of every SME ’ s business decision . Or Lenchner , CEO at Bright Data , speaks to Intelligent SME . tech and offers more insight into data collection .

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Is web data collection the industry ’ s best kept ‘ secret weapon ’?
Public web data collection has become all industries ’ go-to eyes and ears . It is your market reality check at all times .
Being the largest database ever created , the Internet provides you with a comprehensive view of every aspect of your market , product or service offering , your customers and your competition . Being all that , can you really afford not to tap into web data ?
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