Intelligent SME.tech Issue 20 | Page 65

intelligent

// SCALING UP //

cCan you tell us about your role at Hypervine and what this looks like day-to-day ?

As a start-up CEO , I wear many different hats , I am hands-on across the business including product and commercial development , business admin and accounting . Whatever moves the business forward the fastest is usually my area of focus at any given time .
Typically , I wake up at 5:30 am , read and answer emails . From 9 am onwards my day is generally split into business operations , product development and commercial development .
Product development usually involves meeting with the dev team and getting involved in the design – it ’ s very important that we design products that are easy and intuitive to use for our customers . There is a lot of idea generation at Hypervine , it ’ s a very exciting place to work as our industry has lots of challenges that need to be solved . One of the most important roles I do is decide where we should focus and what will deliver the most impact in the shortest amount of time – which easier said than done .
As with product development , commercial development is always going through stages of refinement and improvement so that we can better understand and serve our customers . The commercial activities are exciting as it involves speaking with our customers , pitching to new customers and learning more about the industry and how we can help them .
Another aspect of what I do is trying to anticipate and manage a crisis , during a crisis the company may not grow and could possibly contract but having plans in place to

HYPERVINE . IO TECHNOLOGY HELPS AUGMENT THE CONSTRUCTION PROCESS AND IMPROVE OPERATIONS THROUGH THE AUTOMATION OF MANUAL PROCESSES .
Intelligent SME . tech
. tech
65