Intelligent Issue 20 - Page 51



Wix and LegalZoom offer personalised solutions for small businesses to grow online


FINANCE | SALES & MARKETING | CUSTOMER EXPERIENCE | HR SOLUTIONS ix – a leading global SaaS platform – and LegalZoom – an industry leader in online business formation and a leading platform in legal , compliance and tax solutions – have announced a partnership to better help small business owners create , manage and grow their online presence .
Through the upcoming integration across Wix . com and LegalZoom . com , entrepreneurs will soon be able to have a unified experience to legally form their business in the US and build their online presence , together in one place .
LegalZoom ' s substantial legal and compliance solutions combined with Wix ' s comprehensive online platform will provide SMBs with all the necessary tools needed to start , manage and grow their business . Once available , business owners will have an option to gain access to LegalZoom ' s legal , tax and compliance solutions and services and immediate access to a website built specifically for their business type at the time of formation . This unique partnership removes the barrier of entry for individuals looking to start a business , create an online presence and ultimately generate revenue .
“ Our goal at LegalZoom is to support existing business owners as well as the next generation of entrepreneurs ,” said Kathy Tsitovich , Chief Partnerships Officer , LegalZoom . “ Having a simple way to build a beautiful website is almost universal for small business owners and our integration with Wix in the US provides a seamless way for our users to form their business and build their online presence . As a champion for small businesses , we are thrilled to see how our integration with Wix empowers entrepreneurs and supports their ongoing growth .”
The collaboration will soon enable existing and future entrepreneurs interacting on the Wix or LegalZoom platforms to benefit from customised recommendations and solutions tailored to their needs at different stages in their formation and management cycle . Businesses coming to LegalZoom in their formative stage will be able to seamlessly start their business and create an online presence .
The process begins with a business categorisation mechanism within the platform identifying the registered business users ' intent , which allows them to ultimately have a readymade site created by Wix to serve their business needs . They will have access to Wix ' s robust product offering including advanced customisation capabilities , enterprise-grade performance , security and reliable infrastructure as well as commerce and business solutions , advanced SEO and marketing tools .
" Wix shares LegalZoom ' s goal of supporting SMBs and bringing entrepreneurs ' visions to life ," said Yaniv Vakrat , Chief Business Officer at Wix . " We are excited that LegalZoom chose us to help equip business owners in the US with everything they need for their business , from inception to managing it on a day-to-day basis .” �
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