// SCALING UP //
“
ONLINE SALES
REVENUE INCREASED BY 300 % DURING THAT PERIOD ,
IT ’ S BEEN MANIC .
us . It was just processing orders because people could see what we sold and the stock we had . The website kept us ticking over the whole time . Online sales revenue increased by 300 % during that period , it ’ s been manic .
“ We are now getting multiple orders a day on our new website and it ’ s only been live a year . We also get a lot of calls from prospects looking at the website , so we need to take that into account when looking at its value – it ’ s a great promotional tool .” management and stock handling . Rather than relying on staff to remember what customers had ordered , OGL ’ s software makes it easier for Sphinx Industrial Supplies to find and review previous customer orders quickly , or check stock in real-time , to enhance customer service , making managing a multi-channel operation more efficient .
Donnelly said : “ There was just no stock management in our previous system so our stock was all over the place because we
Sphinx Industrial Supplies has scaled its business thanks to OGL Computer
Nick Davies , Head of Software Development at OGL Computer , continued : “ OGL Software has become an enabler for a number of SMEs . We have the technology and know-how to simplify and streamline operations , leaving our clients to focus on sales . Our solution for Sphinx Industrial Supplies has made order processing , purchasing , e-commerce , warehouse management and pricing structures more effective and profitable .”
By integrating Sphinx Industrial Supplies ’ entire business processes , OGL ’ s software has removed the manual processes of order couldn ’ t keep track of what was coming in and going out . The phone is always going and the first thing the customer wants to know is if something is in stock . We couldn ’ t give the answer and would need to manually check and call them back , which I felt was just unprofessional .
“ All our back orders were done manually , we all had to remember what customers had ordered and when they needed it and as we got busier and busier , that became a big challenge . We have a trade counter too which had an A4 folder where we recorded customer orders .
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