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Visa has released the 5th edition of its global study : Visa Back to Business . The report centres around SMBs and we find more about what the research highlighted for UAE-based businesses .

SEEMINGLY SMALL PIVOTS

TOWARD DIGITAL COMMERCE

CAN CONTINUE TO MAKE THE DIFFERENCE BETWEEN A SMALL BUSINESS SURVIVING AND

THRIVING .

ISA HAS ANNOUNCED it

Through community-based programmes set in motion from Dubai to DC , Visa has provided SMBs with the tools , services and education necessary to accept digital payments and gain greater access to the digital economy . Visa research released in the 5th edition of the Visa Back to Business global study shows just how essential it is for SMBs to continue to digitally accelerate , with 92 % of consumers saying COVID-19 has permanently changed how they will pay .

“ With an 18-month view into the pandemic now , we have seen that small businesses that have embraced digital commerce and crossborder selling have generally weathered the pandemic and that seemingly small pivots toward digital commerce can continue to make the difference between a small business surviving and thriving ,” said Shahebaz Khan , General Manager for the UAE , Visa . “ We are proud of the work we have done to help small businesses here in the UAE access the digital economy and we will continue to help many more , one digital payment at a time .”

A look at the evolving consumer payment preferences and optimism of SMBs in the UAE

The Visa Back to Business global research study has surveyed SMB owners and their customers since the onset of the global pandemic . With an extensive body of sentiment data accumulated through five editions , findings from the newest study highlight the economic