Intelligent SME.tech Issue 11 | Page 7

intelligent

Fashion tech start-up closes Series C to consolidate leadership positions across Europe

Perwyn , a family-backed private equity and growth capital investor , is pleased to have led a US $ 30 million Series C funding round in Lookiero , an online personal shopping service .

Founded in 2015 by Oier Urrutia , Lookiero combines the expertise of personal shoppers and a deep understanding of its customers with in-house recommendation algorithms to provide a fully personalised style experience to customers . By employing a customer ’ s style profile , Lookiero delivers a carefully curated selection of five pieces of clothing and accessories to fit a customer ’ s individual size , style and preferences . Customers then decide which items to keep or return ( at no additional cost ), enabling Lookiero ’ s technology and personal shoppers to learn through feedback and improve future selections .

With a team of over 400 people , Lookiero currently has over three million registered users and has grown revenue by over 50 % in the first half of 2021 year-on-year .

Phishing and web-based attacks are the most common among Europe ’ s SMEs

Small and medium-sized enterprises ( SMEs ) have become a desired target for many hackers during the COVID-19 pandemic .

According to the data presented by the Atlas VPN team , phishing and web-based attacks were the most common among Europe ’ s small and medium enterprises last year .

Phishing attacks were the most popular as 41 % of SMEs claimed to have experienced such a threat . This type of attack has become extremely popular due to remote work .

The second most common type of attack was web-based – 40 % of SMEs were affected by it . Next up , 39 % of SMEs suffered from a general malware attack . Many small companies underrate the possibility of an attack happening to them due to their size . However , that is precisely what hackers search for , as they can get quick money with a ransomware threat from lesser secured SMEs .