// EXPERT PROFILE //
“
FOR THE
EXPANDING SME , THE BEST DDI SOLUTION
SHOULD BE THOROUGHLY
FLEXIBLE WITH OPEN , EXTENDABLE
ARCHITECTURE . how well , or not , the proposed solution integrates with these existing resources and whatever new solutions are earmarked on the Digital Transformation roadmap . After all , Digital Transformation is not a one-time event , and a business will have to account for how the infrastructure will hold up when the business processes move to ( or from ) the cloud , and how well it will scale when the business has grown in size .
For the expanding SME , the best DDI solution should be thoroughly flexible with open , extendable architecture . This will help any future integration with private and hybrid clouds , virtualisation , bring your own technology ( BYOT ), IoT and other emerging technological innovation . BYOT has been especially important for SMEs with the work from home conditions of the pandemic pushing many personal devices on to the company network . Given the investment towards a DDI solution , companies need to be sure that their chosen model is well suited to a rapid pace of change – business expansion and future technological integration will count on it .
A security perspective
Perhaps one of the most persuasive arguments for the roll-out of DDI among SMEs is that of improving network security . Despite being smaller targets , SMES are not immune from cyberattack , and may even be specifically targeted as a more enticing victim if the company collects high value information or is thought to be ill prepared because of a small cybersecurity budget .
The current cybersecurity threat to organisations is at a fever pitch with 46 % of UK small businesses suffering a cyberattack in 2020 according to a government survey . The need for security measures will continue to be essential for SMEs with the rise of IoT platforms and BYOD . In the face of these challenges , DDI gives full visibility into the DNS server , allowing companies to identify and prevent DNS attacks by identifying vulnerabilities in existing infrastructure .
Visibility into the DNS server allows SMEs to circle the wagons and close any gaps through which a cybercriminal might strike – for example , through out-of-date network components or poorly structured architecture . A good DDI will bolster the network foundation through smart , optimised alignment of IP address infrastructure , which can contribute more to overall network security than most add-on security features .
Network transformation should be the foundation of SME business growth
Ultimately , the end goal of DDI is to better manage the inevitable complexity that arises across the network as new technologies and users are integrated into it and as businesses expand . A robust DDI solution allows for the future integration of innovation , giving the edge to early SME adopters over their competitors .
Following business expansion , SMEs employing DDI will also grow their network infrastructures in a streamlined framework , thereby avoiding embarrassing IT issues such as outages .
Lasty , DDI protects both companies and their customers from the ever-present threat of cyberattack arising from the DNS layers . For SME leaders looking to chart the course towards Digital Transformation , these important arguments for implementing a DDI strategy should not be ignored . �
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