Intelligent SME.tech Issue 10 | Page 17

intelligent

// TECH TRENDS // is paramount . Digital Transformation enables this . Utilising cloud technologies gives enterprises the freedom and flexibility to work wherever and however it is necessary . From here , businesses can further foster a flexible culture , promoting a better work-life balance for employees .

However , as society climbs back to normal , many within the boardroom will understand that there are more benefits to Digital Transformation than remote working . Scalability is an essential factor . Technology is not bound to physical restrictions , digital services and solutions can be increased , enhanced and altered at a moment ’ s notice . This not only helps to keep organisations agile , but also provides the foundations of future growth .
These increased levels of scalability and agility combine to enable greater growth and profitability for businesses . Efficient and cost-effective processes allow leaders to focus on wider business opportunities , and greater access to data produces better decision making , faster . Increased profit margins also give organisations increased resources available to implement changes that can further benefit the business , and a stable Digital Transformation strategy also keeps companies connected . Strong partnerships with other digital focused organisations complement all parties involved . Better opportunities present themselves and everyone continues to grow while keeping ahead of the competition .
Of course , when new customers , clients and partners are onboarded , digital services and solutions can then be scaled with ease . Digital maturity encourages steady , sustainable growth that delivers true business value .
A sustainable approach to business
Being committed to a digital journey and investing in the right approach will be the gateway to growth . It will help businesses to compete in the ‘ better normal ’.
By regularly measuring progress , organisations can see the bigger picture . They will then understand where they are excelling , as well as which areas need more focus . The entire business can continue to head in the
right direction , getting closer to digital maturity by the day .
If organisations invest in measuring and benchmarking their digital maturity , they will be more connected , more efficient , more flexible and more optimised . Businesses will be able to fulfil their long-term vision . Digital Transformation will result in fundamental changes to how organisations operate , achieve success and drive genuine business value .
Competing with the best
When it comes to business performance , every board member and every senior executive would like to become like an ironman or an ironwoman . Business is similar to long distance sports – one needs endurance for the long-term , but flexibility and speed for the short-term . They are multidisciplinary and compete on various fronts , but importantly , they keep a fresh mind under the most difficult conditions .
Digital capabilities offer the boardroom these superpowers . Digital is light speed for the shortterm , the real-time transaction , yet it remembers everything in the long-term : perfect memory , perfect analysis , perfect predictions .
Digital maturity shows a business where it is , what traits they have , as well as their digital strengths and opportunities . It also shows they can thrive under these newfound competitive circumstances in a post-COVID environment . �

INCREASED PROFIT MARGINS ALSO GIVE ORGANISATIONS INCREASED RESOURCES AVAILABLE TO IMPLEMENT CHANGES THAT CAN FURTHER BENEFIT THE BUSINESS , AND A STABLE DIGITAL TRANSFORMATION STRATEGY ALSO KEEPS COMPANIES CONNECTED .
Intelligent SME . tech
. tech
17