Intelligent Fin.tech Issue 06 | Page 56

CLOUD SOLUTIONS

IPLICIT LAUNCHES RESELLER CHANNEL TO HELP PARTNERS GROW REVENUE AND CLIENTS

iplicit has launched a reseller channel that will allow its partners to offer true-cloud accounting software to growing businesses , helping them land new , larger clients .

iplicit caters for organisations that have outgrown their entry-level finance systems but do not want to move to expensive enterprise-standard ERP solutions . The iplicit Channel Programme will allow resellers to fill a gap in their portfolios , enabling them to retain their existing customers while developing new and recurring revenue streams .
The programme provides channel partners with a recurring revenue stream – which could be worth up to £ 1 million in the next five years . iplicit ’ s cloud accounting platform has already amassed 800 customers and 10,000 daily users after only four years of operation . It offers enterprise-level functionality and extensive automation , without the hefty price tag of the big names at the enterprise end of the market .
The product was named Mid-Market and Enterprise Accounting Software of the Year at the Accounting Excellence Awards 2020 and took gold in the Enterprise Accounting / ERP category of the AccountingWEB Software Awards 2021 , voted for by users .
The software offers a host of benefits for the reselling partner ’ s customers :
• Built to scale – iplicit is configurable around the needs of the user . The software can scale up or down rapidly , including tasks like adding new features , legal entities or additional users .
• Built for integration – iplicit ’ s public API enables seamless connectivity between systems to ensure errors and siloed data are problems of the past .
• Built for automation – iplicit ’ s automation centre helps to increase efficiency , reduce human error and eliminate manually intensive processes – saving finance teams hundreds of hours every month .
• Built for rapid implementation – with iplicit , customers can be up and running in as little as 15 days .
• For the reseller , iplicit can aid customer retention by providing consumers with a product that grows with them .
• Alexis Gorton , Channel Manager , iplicit , said : “ iplicit ’ s reseller channel allows partners to offer a complementary solution to their existing lines of business – and is a strong product to offer when looking for new business .
“ Customers coming from entry-level cloud packages won ’ t go back to traditional on-premises systems because they would lose a lot of functionality . There are a lot of businesses contending with software that they ’ ve outgrown , so if you don ’ t have anything to upgrade them to , you ’ re going to be losing them .”
iplicit partners receive a 30-40 % margin on new licence revenue and a 20-24 % renewal margin . Additionally , iplicit can increase the value of a partner ’ s business by up to 10 times , making the company more attractive to potential investors or buyers . Furthermore , partners can see a return on iplicit within two to three months .
Gorton added , “ With iplicit , you keep your customers for longer and give them a solution to scale their business .” �
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