Sustainability a top concern for businesses looking for data centre services
Businesses from a wide range of sectors are fuelling demand for ‘ greener ’ data centres , bringing environmental issues to the forefront of the data centre industry .
Aruba , the largest Italian cloud provider and the leading company for data centre , web hosting , email , certified email ( PEC ) and domain registration services , has reported an increased interest in its green data centre services in H1 2021 , as companies across Europe prioritise a ‘ green recovery ’. The company has already begun work to improve energy output by expanding its Global Cloud Data Centre campus near Milan . It is completely powered by renewable energy , much of which is generated on-site through hydroelectric and photovoltaic systems – with geothermal energy used for cooling .
The proposed expansion plan will include upgrades to the hydroelectric plants and photovoltaic systems , which adds on another 6MW to the total of renewable energy produced on site . Two new data centres will also be added . Called Data Centre-B ( DC-B ) and Data Centre-C ( DC-C ), they will have 9MW and 8MW of operational power , respectively . The new modules will go alongside Data Centre-A ( DC-A ), the first of the data centres inaugurated within the campus , whose 10 data rooms are currently operating near capacity .
The latest Global Cloud Data Centre expansion is in response to the extremely high demand for environmentally friendly data centre services . Sustainability is an essential value for the company and when Aruba first conceived the Global Cloud Data Centre , it committed to both prioritising this and delivering the best possible technologies to customers . As such , Aruba has continued to invest significant sums in energy efficiency and the supply of energy from renewable sources . Going forwards , the intent is to maintain the lowest carbon footprint across the entire Aruba Data Centre network and act as advocates for positive change across the industry .
As part of this commitment , Aruba cosigned the Climate Neutral Data Centre Pact in January of this year . The pact is designed to support the European
Green Deal , which was adopted in early 2020 . A total of 24 companies and 14 associations – representing the most significant industry players in cloud infrastructure and data centres – agreed to the self-regulatory initiative . Its goal is to make data centres in Europe climate neutral by 2030 by determining energy efficiency with measurable targets , purchasing 100 % carbon-free energy and prioritising water conservation .
In March , Stefano Cecconi , CEO of Aruba , became one of 26 signatories of the European Green Digital Coalition . Aruba also committed to co-creating deployment guidelines for green digital solutions to accelerate the sustainable development of sectors including energy , transport , building and agriculture .. Along with prioritising sustainability , Aruba is committed to strengthening the competitiveness of Europe ’ s digital economy through its membership of GAIA-X , an initiative set up to develop a European cloud . ◊
THE INTENT IS TO MAINTAIN THE LOWEST CARBON FOOTPRINT ACROSS THE ENTIRE ARUBA DATA CENTRE NETWORK AND ACT AS ADVOCATES FOR POSITIVE CHANGE ACROSS THE INDUSTRY . intelligent POWER AND COOLING www . intelligentdatacentres . com
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