EXPERT OPINION
Four reasons MSPs will help customers face a new battleground in 2021
Managed Service Providers can play a crucial role in providing the roadmap for continued business growth and success . Matthieu Brignone , Area Vice
President EMEA Partners , Pure
Storage , discusses the key factors MSPs should have in mind to help customers grow and succeed in 2021 . n every industry , 2020 will be remembered as a year that
I brought immense change in both working practices and the types of services needed by customers . The business environment shifted dramatically almost overnight ; a pre-existing surge in technological innovation was pushed into overdrive by the need to adapt to an entirely new working reality .
It ’ s no surprise that this need for business agility has resulted in higher investment in IT services , and with it , an increased need for management of these services . Managed Service Providers ( MSPs ) have long played a role in supporting a customer ’ s IT infrastructure . But with a global shift to remote working and tech innovation , MSPs found themselves in an almost purpose-built situation that required remote handling of IT solutions .
With their ability to help businesses prepare for change and ease them into a new era of working , there are four key things MSPs should have in their armoury to help customers grow and succeed in 2021 .
Multi-cloud data storage
Multi-cloud has changed the game for organisations . While it has without a doubt opened up new opportunities , businesses now require infrastructure that allows for their workloads to work seamlessly in different environments .
For this reason , MSPs should focus on supporting customer ’ s strategy , asking themselves how to best prepare their customers for an environment that will
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