Intelligent Data Centres Issue 10 | Page 66

DEEP DIVE WE ‘DEEP DIVE’ WITH MOSHE BENJO, VP OF EMEA SALES, NLYTE, WHO TELLS US ABOUT LIFE INSIDE AND OUTSIDE THE OFFICE. W What would you describe as your most memorable achievement in the data centre industry? I remember answering several RFPs when Nlyte competed against competitors who offered their licence free of charge (usually upgrades to the existing system). We were able to win thanks to our advanced technology and proven ability to deliver major projects with brands both big and small. This shows us that customers appreciate technology, commitment and proven delivery record. I love working in an industry where we can show off all these attributes and have success built on success. What first made you think of a career in technology/ data centres? I was exposed to the benefits of technology and its massive contribution to our day-to- day life at a fairly young age. Since then, I’ve been working for several software companies. Besides the will to succeed and develop in my personal career, I saw 66 Issue Issue 10 0 the impact we have on our customers’ environment and businesses. The data centres world is no different. There are massive changes happening in this industry and it is exciting to be part of it and work for a world-leading company helping organisations optimise and improve their business execution. What style of management philosophy do you employ with your current position? Currently I’m working as the Head of EMEA (Europe, Middle East and Africa) for Nlyte Software. I’m leading a local team of sales directors, inside sales, pre-sales engineers and marketing colleagues. My philosophy is simple: hire talented people, give them responsibility and let them do their job. Trust and support go hand-in-hand. If we offer both, we get great colleagues who do a fantastic job. What do you think is the current hot talking point within the data centre space? There is no doubt that everyone in the industry is talking about Machine Learning. There are some solutions for data centres around Machine Learning, but there’s still a long way to catch up compared to other industries. This is quite exciting. We are on the cusp of another revolution which will not only transform the data centre space, but the knock-on impact on the rest of the economy will also be felt in everyone’s lives as better services and increased opportunities. How do you deal with stress and unwind outside the office? Sport! I’m often playing tennis and training at the gym. This is very important for me and I make sure I’m able to exercise whether I’m in London or away during a business trip. It’s a great way to release physical stress, but it’s great thinking time too. Sometimes a great thought will bubble up to the surface as you just focus on the physicality of the task at hand. What do you currently identify as the major areas of investment in your industry? There’s a huge increase in colocation business right now. It seems like many enterprises are becoming happy to get rid of their own data centres and www.intelligentdatacentres.com