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AVI LEVI , CEO OF AVDOR CIS
Our means and ease of communication is constantly evolving thanks to new digital tools . Avdor CIS is a leading provider of state-of-the-art call and multimedia recording solutions . Newly appointed CEO Avi Levi , talks to Intelligent CXO about the evolution of call recording technology , as well as major areas of investment in his industry and the changes he has seen in the last 12 months .
Describe your current job role
I am very proud to say that I have recently been promoted to CEO of our company , Avdor CIS .
My main goal with the capacity of my new role
as CEO is to drive the international business growth of our company . Our plan is to expand our engagements with both new and existing sales channel and technology ecosystem partners . I am also working closely with the heads of our internal departments to improve the efficiency and performance of our sales , marketing , development , support and accounting teams .
What would you describe as your most memorable achievement ?
The most memorable experience for me at Avdor CIS was the first time we closed an agreement with a new customer to use our call recording solution in a mission critical operation .
Any time we onboard a new customer that is using our solution for critical operations , especially for the benefit of the public , this provides me with immense personal satisfaction . Examples of recent customers include emergency medical service providers and national fire and rescue authorities .
What style of management philosophy do you employ with your current position ?
My preference is a hands-off approach to management . We have our overall company objectives and strategy that I am leading as CEO of the company . Micromanaging is the last thing that I want to get involved in or be known for as the leader of our company . My management philosophy is to give our department managers , team leaders and staff the freedom to succeed for both the benefit of the company and the personal development of each .
What do you currently identify as the major areas of investment in your industry ?
The call recording space is currently investing heavily in cloud environments and cloud technologies . For us , the cloud is allowing our go-to-market partners to offer more complex , multilayered call recording services with better pricing and service for their customers .
Our near-term R & D roadmap includes expanding our cloud offering for our partners to include hybrid and multitenant options .
We also see that end-user organisations are starting to understand the value of Big Data and are asking for solutions .
If you could go back and change one career decision , what would it be ?
There is not one particular event that I can pinpoint . However , in general , I can say that some of the management decisions I took at different points in my career could have benefitted from external input , including those of outside
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