INDUSTRY UNLOCKED
context of how many active internet users there are in Spain ( 42,400,756 ), 0.008 % of Spanish internet users want to quit social media on a monthly basis .
SOCIAL MEDIA HAS HAD AN INCREASINGLY BAD REPUTATION FOR UNREALISTIC STANDARDS AND AN IDEALISED VERSION OF EACH USER ’ S LIFE .
According to a Kaspersky survey , 68 % of South African respondents highlighted that they or their loved ones suffered from criminals via social networks . In most cases fraudsters pretended to be familiar to potential victims : the manipulation scheme presented a request for help from a friend ( 59 %).
Users may not recognise immediately who the person on the other side of the screen is .
Though the majority of respondents mentioned that they or their loved ones identified the scammers immediately ( 63 ), 30 % still needed to start a dialogue for doing this .
“ Social media is highly integrated in our daily life and scammers just cannot miss the opportunity to reach users directly through all the popular platforms . The fraudsters may find your personal data in your social media account and use it , for example with social engineering methods . In this case , we shouldn ’ t forget about basic security rules . For example , it ’ s better to hide private data and double-check your interlocutor if he urgently asks to transfer money or open a suspicious link ,” said Maher Yamout , Senior Security Researcher at Kaspersky .
People also try to stay safe from scammers through special apps and programs . According to the survey , at least 49 % of local respondents use special security solutions ( antivirus ) to protect themselves against online scams , 45 % installed Caller ID and 31 % apply built-in phone functions ( blacklist and etc .) against phone fraud .
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