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KASPERSKY PARTNERS WITH VOX TELECOMMUNICATIONS TO DELIVER ULTIMATE PROTECTION FOR SOUTH AFRICAN USERS
Kaspersky has partnered with Vox , an Internet service provider and telecom operator in South Africa , to boost cyber protection of local users . Vox was looking for consumer cybersecurity solutions that would strengthen the protection of its customers from malware . After partnering with Kaspersky , Vox offered Kaspersky consumer solutions under its own brand to its customers , which increased cybersecurity , expanded the line of its value-added services to clients and generated new revenue .
Vox Telecommunications offers a range of innovative data , communications and collaboration services to individuals . With millions of customers all over South Africa , Vox saw that malware infections were fast becoming a serious problem . The customers often suffered from data theft , along with time and productivity losses . For Vox , active infections caused bandwidth clogging due to botnet activity and junk traffic , while affected customers were calling and emailing support , increasing the workload on the technical support team . This , in turn , affected the business of the company as a whole : since many users believe that safeguarding the web is the Internet service provider ’ s direct responsibility , they viewed cases of infection as failings on the provider ’ s part . Therefore , Vox was looking for a solution that would enable to safeguard its customers , while at the same time improving the company image and getting new revenue streams .
Richard Frost , Head of Product Cybersecurity at Vox , said : “ Cybersecurity is important to Vox , and we aim to offer cybersecurity services to a wider audience . To do that , we use a subscription basis model to allow our clients to reduce oneoff expenditures and gain access to a monthly service . We expect this to boost cyber protection levels for many users in South Africa . For Vox , the partnership with Kaspersky also helps to expand the valueadded service portfolio and generate a new source of revenue .”
“ According to Kaspersky Security Network statistics , in South Africa about every third user was affected by online and offline threats throughout 2022 . This is a challenge for both corporate and home users ,” said Amir Kanaan , Managing Director for the Middle East , Turkey and Africa at Kaspersky . “ Kaspersky has been delivering award-winning cybersecurity solutions for over 25 years . As a result of our partnership with Vox , we are happy to see our solutions become available for more users in the region , increasing protection levels . The partnership will also help to increase the average revenue per unit and lifetime value by providing a range of seamless privacy and security services for customers ’ devices .”
Vox is offering its customers Kaspersky B2C security solutions which protect from all sorts of viruses , Trojans , ransomware and other threats , without sacrificing system speed and performance , championing user privacy through encryption of important data . x www . intelligentcxo . com
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