Intelligent CXO Issue 22 | Page 46

CXO INSIGHT integrating sustainability at each stage of the product life cycle .
Why will it simplify the sales process for channel partners ?
Products built to increasing environmental standards are longer lasting , require less intervention , consume less energy , have less packaging and alleviate strain in the supply chain . All these benefits give our channel partners a robust proposition that benefits both themselves and their end-users . A great example is managed print solutions ( MPS ). Taking advantage of this means companies can reduce and predict print costs accurately , have automatic replacements delivered and on-site servicing as required – giving them back time and more control of budgets . To provide measurable environmental , productivity and financial savings when switching from laser to heat-free inkjet technology , Epson created the Optimisation Tool , a platform that empowers our partners to change the conversation about printers , from speeds and feeds to a whole lot more .
technologies we manufacture . Beyond this , reducing power consumption , increasing product longevity , reducing consumables and limited lifetime parts , creating smaller and more compact devices – or ‘ miniaturisation ’ – and digitalising printing are just some of the pillars in Epson ’ s new product development process to mitigate customer ’ s CO 2 emissions .
What is Epson ’ s focus for the year ahead ?
For 2023 , Epson will continue its strategic focus of phasing laser out of the printing market through its heat-free inkjet technology , and thanks to the launch of our new AM-C WorkForce Enterprise series that nicely fills the middle market gap in our portfolio , Epson is much better equipped to achieve this goal . To this end , we will continue strengthening our partner network , not through growth in numbers , but investing into our existing partner base up and down the country to ensure we are as competitive as we can be at meeting the standards and expectations of end-user customers .
How is Epson driving innovations ?
What about customers who are not using the new heat-free inkjet range – how are you ensuring that these products are sustainable ?
Our increased commitments to decarbonisation , closing the resource loop and developing environmental technologies are constantly helping Epson to bring down the carbon footprint represented in any one of the
In addition to financial investments in decarbonisation , closing the resource loop and environmental technology development , Epson is investing US $ 1.2 million daily into research and development . Epson is driving innovations around the needs of people and the planet , and we are capitalising on the expertise and knowledge of our employees , our partners and independent organisations willing to collaborate with Epson in the pursuit of open innovation . x
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