CXO INSIGHT
Reaffirming its full commitment to inkjet printing , Epson has launched its new WorkForce Enterprise AM-Series of 40 – 60ppm products , leveraging its Piezo heat-free inkjet technology and closing a previous gap in its A3 business product portfolio .
The new products bring static line-head technology to the midrange speed market and will simplify the sales process for Epson ’ s channel partners , ensuring end-users have the best product fit while still addressing the sustainability agenda .
Richard Wells , Head of Office Print Sales UK & I , Epson
Inkjet technology can reduce energy consumption compared to laser , and with a compact footprint and a lightweight design , these products help limit resources used during production and shipping . This reduced size also means they easily integrate into the office and save space . High yield ink cartridges also reduce material usage , shipping , storage and end of use management of consumables .
These products represent a significant shift in Epson ’ s printing strategy and support its commitment to sustainability . The launch comes a year after Epson announced its JP ¥ 100 billion investment into sustainable innovation and results from laser technology ’ s limited ability to make significant steps towards improved sustainability due to its requirement for heat during the print process and therefore increased energy use .
And with fewer moving and consumable parts to replace over the lifetime of the printer compared to lasers , service and maintenance needs of Epson inkjets are also substantially reduced , along with resulting printer downtime , improving productivity and end-user satisfaction .
Richard Wells , Head of Office Print Sales UK & I , Epson , told Intelligent CXO more about Epson ’ s sustainability focus and its strategic aim of phasing laser out of the printing market through its heat-free inkjet technology .
" These products represent a significant shift in Epson ’ s printing strategy and support its commitment to sustainability ."
Sustainability is integral to every part of Epson ’ s operations , and with this in mind , it has launched a new range of products which uses heat-free inkjet technology . This technolody can reduce energy consumption and help limit resources during production and shipping . For 2023 , Epson will continue its strategic focus of phasing laser out of the printing market through its heat-free inkjet technology . Richard Wells , Head of Office Print Sales UK & I , Epson , spoke to Intelligent CXO about how important sustainability is to Epson and how it intends to meet its Environmental Vision 2050 , which is to become carbon negative and underground resource free by 2050 .
EPSON FULLY COMMITS SUSTAINABILITY GOAL SHIFT IN ITS PRINTING
44 www . intelligentcxo . com