EDITOR ’ S NOTE
LYNCHPIN MEDIA TEAM
Hello and welcome to the second edition of Intelligent CXO . I hope you enjoyed reading the first edition and the expert advice from business leaders .
On this month ’ s front cover , we feature Pascal Koster , Chief Technology and Innovation Officer at Hyperoptic . The company is a broadband provider which has 1,300 employees .
Hyperoptic ’ s services are delivered via its own dedicated fibre network , which means that customers can always connect to the Internet at the speeds advertised – HD movies can be downloaded in less than one minute and 4K content can be downloaded in minutes .
Its vision is to become the network provider of choice – with the best network and best service . Find out more about the company ’ s growth on pages 44 – 46 .
Our first feature focuses on employee engagement and how employers can help employees manage a tech-life balance .
Euan Davis , European Lead , Cognizant ’ s Centre for the Future of Work , explains how companies now need to work on hybrid workplace practices to ensure employees have a good balance .
Rebranding is the focus for our second feature . Having just navigated a successful rebrand , Kirsten Allegri Williams , Chief Marketing Officer ( CMO ), Optimizely , has top tips on the best way to move forward and how to identify the critical business driver and set clear objectives .
Meanwhile , our Editor ’ s Question this month asks what have you learned in business during a year of a global pandemic ?
We hear from Sajid Azmi , CEO of Yegertek , Khurram
Shroff , Chairman of IBC Group and Alex McMullan , VP and CTO International , Pure Storage .
We also have a round-up of all the latest business news from across our regions , while our ‘ intelligent ’ brands section looks at what ’ s new in sales and marketing , finance , HR and employee engagement .
I hope you enjoy the magazine and if you ’ d like to contribute to any future issues please do not hesitate to contact me by emailing rebecca @ lynchpinmedia . co . uk
Rebecca Miles Editor
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Lynchpin Media is a boutique publisher registered in the United Kingdom . Company number 8096230 . 63 / 66 Hatton Garden , London , EC1N 8LE
Intelligent CXO is a Lynchpin Media publication for professionals with an interest in global CXO news and events . If you wish to subscribe for regular copies , then please email : info @ lynchpinmediaco . uk www . intelligentcxo . com
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