Intelligent CXO Issue 17 | Page 26

BUSINESS STRATEGY
much of a stretch to understand how it relates to the whole pandemic saga .
With whole workforces suddenly told they needed to operate from home , pretty much at the drop of a tin hat , technology played the part of a courageous calvary charging into a virtual battlefield to ensure businesses could continue to operate but in vastly different ways .
Technology companies truly kept the world on track and who knows what the implications of them failing to do so would have been .
Remote working was suddenly all the rage as businesses scrambled to supply their staff with the right equipment to work from home – all the time hoping that their broadband connections were secure from the threats of the nefarious activities of cybercriminals .
MAKE THE MOST OF THE CHAT FACILITY IN YOUR COMMUNICATIONS SOFTWARE .
Video communications solutions such as Microsoft Teams and Zoom truly came into their own as colleagues desperately needed to find a replacement for the face-to-face contact that most businesses had thrived on during the previous decades .
Although there is no substitute for being in the same room as someone , video conferencing solutions came as close as you could get – offering a more gratifying experience than an unadorned phone call .
Video calls are far from what I would call ‘ total communication ’ but the ability to see someone ’ s face in real time offers a chance to pick up on that vital non-verbal communication that often says much more than the words that are actually coming out of a colleague ’ s mouth .
In terms of recruitment , there are many implications of where your future colleagues will be located . In the past you could bet your bottom dollar that most of your colleagues would be based within 30 miles of you .
Nowadays , with the old-fashioned physical office seemingly forever out-of-fashion the chances are your colleagues are based virtually anywhere – as long as they have access to a desk and a decent broadband connection .
With colleagues spread out further afield than before , a new challenge has been created – how do you maintain that sense of camaraderie that is often the invisible driving force behind many a thriving business ?
The truth , I suspect , is that you can ’ t , certainly not fully . However , there are lots of different initiatives that I think are worth considering .
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