Intelligent CXO Issue 13 - Page 53

INTELLIGENT SECTION

FINANCE SALES & MARKETING HR SOLUTIONS EMPLOYEE ENGAGEMENT

Now is the time to design your employee experience

McLean & Company , a trusted partner of HR and leadership professionals globally , has published Design the Employee Experience – a new blueprint to guide HR leaders in designing an employee experience strategy . This timely research blueprint will allow HR leaders to find the sweet spot where employee needs and organisational strategy meet .

Employees ' expectations of their experiences at work are evolving . Similar to their daily customer experiences , they want an overall employee experience that fits more seamlessly into their lives . McLean & Company ' s 2021 Engagement Survey , with over 202,000 respondents , suggests that positive employee experiences lead to engaged employees , and engaged employees are five times more likely to recommend the organisation than those who are not engaged .
Increasingly , employers are recognising life outside of the workplace and adapting work to accommodate it . Life can impact work and work can impact life . Impacting the employee experience is dependent on
THE BLUEPRINT IS INTENDED FOR HR LEADERS TO START WITH THE EMPLOYEE LIFE CYCLE AND IDENTIFY MOMENTS THAT MATTER , WHERE THE EMPLOYEE AND EMPLOYER NEEDS ARE MOST ALIGNED .
creating a flexible framework that allows the organisation to operate effectively while allowing enough customisation for employees to adjust to suit their needs and context .
McLean & Company ' s Employee Engagement Survey found that employees who believe their managers care about them as a person are 3.4x more likely to be engaged than those who do not .
HR has a critical role to play in leading the organisation ' s employee experience efforts . As an expert in balancing employee and employer needs , HR is well positioned to impact the employee experience positively and proactively .
Designing the employee experience is not a linear process . The blueprint ' s iterative approach allows for movement back and forth through any of its outlined steps based on feedback that is gathered .
In the newly released blueprint , McLean & Company ' s framework models a fivestep process to design the employee experience to encompass all employee interactions with an organisation . The blueprint is intended for HR leaders to start with the employee life cycle and identify moments that matter , where the employee and employer needs are most aligned , and use a design thinking approach to engage employees in the process of identifying and designing a best-fit solution . x www . intelligentcxo . com
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