Intelligent CXO Issue 13 | Page 29

FEATURE up a wider range of opportunities for better business performance . Integrated planning is continuous and collaborative , enabling action that is impactful across the entire enterprise .
Andreas Simon , Regional Director MEA at Jedox
When starting a Digital Transformation journey to improve organisational resilience , it is important to have a clear view of the road ahead . The following three recommendations will help the region ’ s innovators ensure that clarity .
1 . Define needs vs . wants
While stakeholders may have positive feelings about Digital Transformation , many programmes end up failing because they did not ask the simple question of ‘ what do we need ?’ When in pursuit of improving resilience , it does not serve decisionmakers to immediately consider technology before understanding the needs that it will address . Once a clear view of the organisation ’ s goals and ambitions is established , the next step
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