EDITOR ’ S NOTE
Hello and welcome to the 11th edition of Intelligent CXO . Spring is officially here in the northern hemisphere , which means warmer weather and longer nights for some of us . I hope our friends in the southern hemisphere are making the most of autumn .
Our cover story this month features a company which will be well-known to many readers . IKEA is inviting ‘ people with imagination ’ for a job interview over experimental 3D-printed meatballs as part of a new data and technology recruitment campaign . During 2022 , the brand will open more than 150 technology and innovation roles across Europe . We spoke to Karen Rivoire , Global Employer Brand Leader at IKEA , about this unique recruitment process , the importance of HR and how other businesses can adopt a similar model when retaining talent — all of which can be read on page 44 .
We delve deeper into technology this edition . On page 14 , for example , Sudhama Vemuri , Director , Mendix Channel Sales at Siemens India , tells us how low-code enables organisations to rapidly build scalable and secure applications while improving collaboration between IT and business units .
Furthermore , on page 28 , using the UAE as an example , Mark Ackerman , Area VP , Middle East and Africa , ServiceNow , tells us how businesses are adapting and using digital operating models to drive growth .
With hybrid and flexible working becoming increasingly important to businesses , cybersecurity remains a key priority for the C-suite . On page 66 , Adenike Cosgrove , Cybersecurity Strategy ,
International , Proofpoint , highlights why defenders must prioritise email security when operating in the cloud , as well as how CISOs can best protect against today ’ s many different attacks .
We also have a round-up of all the latest business news from across our regions , while our ‘ intelligent ’ brands sections look at the latest news in finance , marketing , HR solutions and employee engagement .
I hope you enjoy this issue and please do not hesitate to get in touch if you ’ d like to contribute to a future edition .
Catherine Darwen Assistant Editor
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Rebecca Miles , Editor of Intelligent CXO , is currently on maternity leave . While she ’ s enjoying precious time with her new arrival , Catherine Darwen and Jess Abell , will be heading up Intelligent SME . tech and Intelligent CXO . They would be delighted to hear from you . You can email catherine @ lynchpinmedia . com or jess @ lynchpinmedia . com
Intelligent CXO is a Lynchpin Media publication for professionals with an interest in global CXO news and events . If you wish to subscribe for regular copies , then please email : info @ lynchpinmedia . com www . intelligentcxo . com
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