FEATURE
The process of simply conducting employee satisfaction surveys makes employees feel like their opinion is valued – and this itself adds value . Workers that are appreciated and feel like they are a vital part of a company ’ s community will do what is best for the business because it ’ s also what ’ s best for them . Employee reward programmes that share and promote personal and professional achievements motivate employees and increase loyalty and engagement in their roles .
There are other ways to go beyond traditional incentives to motivate staff – at Lucid , 70 % of employees are part of our share option plan . They think and behave as owners of the company because they are personally , professionally and financially invested in the business .
Working in the market research industry , it is perhaps unsurprising that employee surveys are executed regularly – but by really drilling down into the responses we are able to feed the ecosystem of the company and provide a deeper understanding of each other to create a more sustainable business .
Practice what you preach
Every business today should be totally committed to diversity and inclusion . It ’ s not enough to talk the talk , leaders must make sure they ’ re walking the walk and practicing what they preach . For example , Lucid is an active part of the MRS Inclusion Pledge , where we commit to creating safer and more representative workplaces by publishing pay statistics annually , working towards government targets for women and ethnic minorities at the board level and improving recruitment practices . Even more , our promotions take into consideration age , gender and ethnicity . charity work , attending Pride parades or launching industry initiatives that align with their passions .
It ’ s not just about supporting these opportunities that lie close to your employees ’ hearts but also to provide emotional and wellbeing support to your staff . Fostering environments when individuals can share ideas and express how they think and feel about what ’ s going on globally is essential . Doing things like encouraging your teams to meet regularly with their peers to share successes , challenges and best practices , or running open discussion sessions to facilitate real conversations around sensitive topics such as the Black Lives Matter movement , can help bring employees together , while ensuring that their voices and opinions are heard .
It ’ s cool to be kind
Going against the grain to provide educational , professional and social opportunities for their employees from the start has practically become table stakes for successful recruitment . However , developing skills and providing opportunities are worth nothing without genuine care for your employees . Compassion should be at the heart of your business . No one method will work for everyone , remembering that employees are people and promoting kindness , inclusivity and empathy in every daily task is what makes an employer really stand out .
If you really want to attract outstanding employees , lead by example and be an outstanding employer . x
Being active members of initiatives like these within your respective industries has become business critical . And so too is ensuring your business has a dedicated budget for a Diversity , Equity and Inclusion function as well as a dedicated DEI role , whose sole purpose is to promote fairness across the organisation .
Community spirit
A year , or more , in COVID has taught many of us – from employers to employees – to better appreciate our work-life balance and as such , to seek out opportunities that go above and beyond the working day . Employees will relish any support given to them to take part in other activities they find fulfilling – whether it be committing to
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