GITEX
SPECIAL
BITDEFENDER TO SHINE SPOTLIGHT ON IOT SECURITY
itdefender, an innovative
cybersecurity solutions
provider protecting 500
million machines worldwide, will use
the MENA region’s premier technology
tradeshow as a platform to discuss the
most critical threats associated with
IoT and demonstrate to customers and
partners unique solutions to protect IoT
infrastructures that are increasingly more
exposed to cyberthreats. of an attack on medical devices in the
healthcare sector – even loss of life.
Speaking about the importance
of deploying robust cybersecurity
solutions that specifically address The company will also showcase how
Bitdefender GravityZone can offer
organisations an end-to-end breach
avoidance platform across endpoint,
network and cloud.
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Bitdefender can be found in
Sheikh Rashid Hall,
Stand SR–E2
Through a mix of live demonstrations
and hourly presentations at the
stand, the company will highlight how
Bitdefender Network Traffic Security
Analytics (NTSA) utilises network traffic
to provide an effective threat and breach
detection solution, improving the security
posture of IoT infrastructures.
Tarek Kuzbari, Regional Director, Middle
East, at Bitdefender
IoT security, Tarek Kuzbari, Regional
Director, Middle East, at Bitdefender,
said the consequences of an IoT attack
can range from downtime and loss of
revenue and reputation, to – in the case
Bitdefender will also host a 25-minute
presentation in the X-Labs area titled
‘Defending IIOT: From Stuxnet to Trisis –
10 years of industrial cyberattacks’.
FORCEPOINT TO EXPLORE MODERN CYBERSECURITY APPROACH
In the last seven years, more than
US$1 trillion dollars has been spent
on cybersecurity, yet hackers are
experiencing a 95% success rate.
Forcepoint knows companies in the
Middle East are spending more on
security than ever before, yet
enormous data breaches continue
to hit the headlines. Threats and
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technologies continually evolve, but
people are the constant. The company’s
cybersecurity experts will be on hand to
discuss a number of topics at this
year’s event, including:
• Why companies in the region are
impacted by the sophisticated ways
hackers target employees
• How businesses can proactively
identify and mitigate user activity
that could be putting its sensitive
data at risk
• Why a company’s employees are its
largest attack vector, while also being
its strongest first line of defence
• How to encourage and empower
employees to be part of the solution
• How the role of behavioural analytics
is combating breaches
There will also be an announcement
on new channel partner programme,
including a focus on global
systems integrators.
Forcepoint will be located
Sheikh Rashid Hall,
Stand SR–H2
Issue 18
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xperts from Forcepoint, a
global cybersecurity leader,
are set to discuss the role of
employees as a critical line of defence
against modern cyberthreats at this
year’s GITEX.
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