Intelligent CIO North America Issue 08 | Page 66

WITH PURE , WE HAVE BEEN ABLE TO ACHIEVE 100 % UPTIME IN OUR ENVIRONMENT , WHICH IS CRITICAL TO OUR BANKING OPERATIONS . chipping away at the complexity baked into legacy storage that is simply not designed for the digital age .
INTELLIGENT BRANDS // Data Centers

Pure Storage announces new Purity software versions delivered through the Evergreen program

New Purity software versions delivered through the Evergreen program enable customers to adopt advanced features immediately , without disruption .

Pure Storage , the IT pioneer that delivers Storage-as-a-Service in a multi-cloud world , has announced enhancements to its unified storage portfolio , extending its enterprise storage market leadership by expanding into new markets and verticals .

The updates to the flagship Purity software for FlashBlade and FlashArray accelerate Windows applications , deliver ransomware protection across file , block and native cloud-based apps and make hybrid storage for both departmental and data center workloads obsolete with a third generation FlashArray // C all-QLC platform .
Ajay Singh , Chief Product Officer , Pure Storage , said : “ Pure is named a leader in the recent Gartner Magic Quadrant for Primary Storage Arrays and positioned highest and farthest in both vectors because we are

WITH PURE , WE HAVE BEEN ABLE TO ACHIEVE 100 % UPTIME IN OUR ENVIRONMENT , WHICH IS CRITICAL TO OUR BANKING OPERATIONS . chipping away at the complexity baked into legacy storage that is simply not designed for the digital age .

“ Our vision for a modern data experience empowers organizations to innovate by providing a dynamic , cloud-based storage experience that is flexible , on-demand and delivered as code .”
The latest updates , delivered through Pure ’ s Evergreen subscription model , further the company ’ s vision for a modern data experience . Key enhancements include :
• FlashBlade ’ s new native SMB support . This provides simplicity and multi-dimensional performance for very high throughput and IOPS with low latency to support multiple workloads simultaneously , files of any size and sequential or random I / O access . Customers can accelerate Windows
Ajay Singh , Chief Product Officer , Pure Storage applications with a rich set of existing data services , including Replication , File System Rollback and SafeMode Snapshots for rapid ransomware recovery . Validated solutions include healthcare PACS applications and SQL Server Backup at speeds higher than 1TB / min for SQL farms that demand fast backup and recovery .
• FlashBlade ’ s new Cross-Protocol File Security design allows access control interoperability between SMB and NFS users while preserving access control lists for both in addition to complying with federal security mandates .
• FlashArray ’ s scale-up architecture balances performance and capacity , delivering operational file services for VDI , file server consolidation , user home directories and file sharing . File capabilities in FlashArray enhance the value of inherent features such as deduplication and compression .
• FlashBlade and FlashArray are now both strengthened by SafeMode snapshots , delivering a complete portfolio of protection tools to ensure data is always safe and recoverable in seconds . Immutable snapshots and Policy-based Retention protect companies against the risk of lost revenues , ransom payments and brand damage associated with ransomware attacks .
Antonio Puccio , Director of SAN Storage , Royal Bank of Canada , a long-standing Pure Portfolio Customer , said : “ Pure is always one step ahead of the market and the latest updates to the Purity software across FlashBlade and FlashArray show that we ’ ve made the right choice for our business .
“ With Pure , we have been able to achieve 100 % uptime in our environment , which is critical to our banking operations .” p
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