Intelligent CIO North America Issue 26 | Page 28

INFOGRAPHIC

Jumio reveals three key findings from its digital identity 2022 research

Providing a digital identity to create an online account or complete a transaction is becoming more commonplace globally .

Consumer Research exposes updated consumer views toward digital identity while uncovering thoughts on the role of digital identity across sectors .
A digital identity is an electronic file containing a person ’ s identity information , often used to prove their identity online . Gartner has predicted that by 2024 , ‘ a true global , portable , decentralized identity standard will emerge in the market to address business , personal , social and societal and identity-invisible use cases .’
Respondents consist of 8,000 consumers , equally represented in the UK , US , Singapore and Mexico . The in-depth research explored regional differences among consumers as well as their views on the use of digital identity in the health care , financial services , gaming , age-restricted sites , retail and sharing economy sectors .
It is with this backdrop that Jumio set out to uncover consumer preferences around the use of digital identity and the role of online identity verification across various platforms and services .
Conducted by a third-party research house , Opinium , the Digital Identity in 2022 Global
The results of the research shed light on the impact of the increasing use of digital identity on consumer preferences and expectations . The research found that over half ( 57 %) of consumers across the globe now have to use their digital identity ‘ constantly ’ or ‘ often ’ to access their online accounts following the pandemic .
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