CASE STUDY
“ The tool itself was very good for giving us a broader view of what our users are actually doing ,” Walker said .
The sales forecasting app has had a huge impact and high visibility . AMD ’ s attainment process constantly monitors the sales team ’ s progress in achieving quarterly goals – critical to financial reporting .
Typically , AMD would run attainment on a weekly basis . Using the revenue forecasting app they created
THE TOOL ITSELF WAS VERY GOOD FOR GIVING US A BROADER VIEW OF
WHAT OUR USERS ARE ACTUALLY DOING .
account when designing the architecture of our new system . The possibilities using Skuid and Salesforce together were so great .”
Alfredo Silva , IT Business Partner for Sales , agrees . “ Just the exposure to Skuid helped us understand what makes sense to do natively in Salesforce versus what we can do in Skuid .
“ And , it helps us understand how we can deliver service to our users because it ' s opened our eyes much more .”
Results
Using Skuid and Salesforce has helped AMD focus on the voice of the user . The company ’ s Salesforce instance now supports 150 users and 20 different teams around the globe .
The new app reduces the time spent on forecasting from over four hours a week to about 30 minutes . And , those valuable 30 minutes are spent strategically reviewing the information . This allows AMD employees to focus their efforts on selling , not inputting data .
Sandy Walker , Global Salesforce Administrator , appreciates how much the team learned about its own data and regional processes . with Skuid , reps are now forecasting numbers on a daily basis and they can forecast up to three quarters in the future . The new tool queries 130 rows of very complex data and it comes back in five seconds . With the old system , this would easily take 15 minutes or more to load .
In addition to the revenue forecasting app , AMD completely revamped its pricing system to integrate with Salesforce . This has reduced the administrative burden for reps , saving them two to three hours each week .
Other apps created with Skuid assist in tracking AMD product distribution for large retailers and resellers , which helps the worldwide team better forecast what ’ s happening with retailers in each region and predict the commercial forecast with more accuracy .
“ With the apps we built using Skuid and the new processes we ’ ve rolled out in the last year , we ’ re now able to take end customer opportunities in our pipeline and connect them directly to revenue shipments ,” Stage said .
“ In executive meetings , we ’ re having higher quality conversations about what we can do in the business , how we can expand market share and where we need to take the product portfolio ," said Silva .
" And it ' s driven by this connection between the downstream demand signal and the tactical manufacturing and shipment of chips . That ' s one area where I think Skuid has been instrumental because it helps us visualize that connection .” p
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