Intelligent CIO Middle East Issue 87 | Page 27

TRENDING and unstructured sources and categorising it for presentation and review , decision-makers get access to valuable knowledge . In 2023 , we expect to see an innovation cycle , as the positive ROI from these technologies encourages yet more investment .
4 . The continued ascendancy of ESG
Environment . Social . Governance . Everyone everywhere now expects more from brands . There is no escaping it . Care for the planet ; care for the communities you serve ; and care for your employees and the major issues taking place around the world . Customers care about it , employees care about it and partners care about it . Investors and shareholders care about it .
In 2023 , as ESG pressure reaches critical mass , regional businesses will start to form strategies and focus groups . When complying with government , industry and market expectations , it will help to have the right talent in place . Conveniently , digital natives share an affinity with environmental and social matters . They will also be better placed to effectively use the
Conveniently , digital natives share an affinity with environmental and social matters .
technology platforms that produce ESG insights and drive progress in these matters .
Reach and keep reaching
Nautical metaphors are common in the digital world . In that spirit : technology has always kept us afloat . Even when we felt pushed below the surface , it had the power to bring our heads above water and , in some cases , make us soar above – high above – the waves . Those highflyers are always easily identified . They are the ones that spot trouble ahead of time . They are the ones that leverage the right technology at the right time in the right way to get the lift they need .
In 2023 , they will be the ones that digitise workflows , look after employees and communities and futureproof themselves against the crises to come . p
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