Intelligent CIO Middle East Issue 86 - Page 38

TALKING

‘‘ business

Cracking down on counterfeit products requires cooperation with various parties because a coordinated effort reaps the biggest rewards . When all parties work together successfully , good things happen .
all parties work together successfully , good things happen – and it ’ s in all our interests to stop the use of fraudulent print supplies . For example , when everyone uses genuine print products rather than fraudulent ones , their printers work to the highest standards . An added benefit is that the limited warranty of printers is not invalidated by using consumables not designed for them .
Purchasing genuine products also demonstrates a commitment to the environment . HP has produced more than 3.9 billion original HP ink and toner cartridges that contain recycled plastic . Today , more than 80 % of Original HP ink cartridges and 100 % of Original HP toner cartridges are now manufactured with recycled content .
We ’ re doing everything we can to stop production of fake goods at the source , but we ’ re also educating consumers about the importance of finding and reporting fraudulent products . We ask all HP customers to check the holographic security label on their product box , scan the QR code to check if it ’ s a genuine – and report if it ’ s a fake . p
We ’ re doing everything we can to stop production of fake goods at the source , but we ’ re also educating consumers about the importance of finding and reporting fraudulent products .
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