Intelligent CIO Middle East Issue 71 | Page 11

NEWS

Edarat Group adopts IBM Cloud Satellite to accelerate Digital Transformation in KSA

Fahad Alanazi , General Manager , IBM Saudi Arabia

Tech giant IBM , has announced that Edarat Group , a data centre and ICT

Infrastructure firm in the Middle East , has selected IBM Cloud Satellite to enable its customers in Saudi Arabia to harness IBM Cloud services in hybrid cloud environments .
Using IBM Cloud Satellite , Edarat Group will enable its customers to run workloads in hybrid cloud environments while keeping their data in Saudi Arabia .
“ In a phased approach , we are addressing the evolution of the market landscape in the Kingdom and across the Middle East . As Saudi Vision 2030 has laid out a roadmap for digitalisation , increasing numbers of companies require services and consultancy that embraces the agility and flexibility that their data requires ,” said Jihad Nehme , Transformation and Workload Migration Principal Consultant , Edarat Group . “ Through IBM Cloud Satellite , we are able to comply with the comprehensive data regulations across the kingdom while providing the flexibility that hybrid cloud services allow our own workloads and in turn our own customers ’ needs .”
Fahad Alanazi , General Manager , IBM Saudi Arabia , said : “ IBM is committed to accelerate our clients ’ Digital Transformation journeys and support Saudi Arabia ’ s Vision 2030 . With our collaboration with Edarat Group , we are helping them transform their enterprise offerings to meet the rapidly evolving digital needs of their customers .”

ccc unveils new brand to enhance customer experience and digital capabilities

The ( ccc ) company , a subsidiary of the stc group , has launched a new brand for the next three years that aims to enhance its operational and digital capabilities and provide a unique worldclass customer experience .

The launch of the new brand is to ensure the continuation of the successes achieved by ccc in a journey of more than 10 years . Today , the company provides its services in eight different languages with more than 70 million interactions with customers via contact centres annually .
Ahmed Al Ghamdi , Chairman , ccc , said : “ Today we celebrate the launch of the new brand of a leading company in customer experience management by applying the best practices in this field based on new international standards that it has set for the sector in the region and in accordance with the framework of strategic improvement of operations and efficiency through locally designed customer-centric digital services . In addition , we have now the ability to provide advanced data analysis and smart business solutions using the latest Digital Transformation solutions and work environments .”
The ccc ’ s brand reflects the company strategy which aims to enable and improve interaction with its customers through cutting-edge digital technologies and unleashing new business values to achieve strategic growth and provide digitally efficient and flexible services .
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