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What do you think is the current hot technology topic of conversation ?
There has never been so much talk about digital maturation as today . Especially driven by the pandemic , companies realized that they need to reach greater digital maturity in order to remain competitive in the market .
Companies realized that they need to reach greater digital maturity in order to remain competitive in the market . large clients through long-lasting partnerships thanks to the trust I gained , along with my team , in the market .
What do you currently identify as the main investment areas in your industry ?
Sandra Maura is CEO of Topmind Brazil , one of the country ’ s leading technology solutions companies . The company has a broad portfolio of IT services , serving large companies and various segments on a daily basis . Topmind has a team of more than 650 employees committed to bringing efficiency to its customers ’ IT and Digital Transformation journey .
For this , they must heavily invest in Big Data and Machine Learning , which are other topics that are widely debated in conversations about technology and that are transforming business , bringing innovations that the market did not think were possible before .
How do you deal with stress and relax outside of the office ?
I love fishing , playing cards and traveling with my family . I also recently acquired a new hobby : making craft beer .
If you could go back and change one career decision , what would it be ?
I wouldn ’ t change anything . I believe that , even in the most difficult and challenging moments , I ’ ve learned important lessons . I started working very early in IT and in large companies that helped me build a very successful career . Eighteen years ago , I became an entrepreneur with my company , Topmind , which serves
Companies are more prepared to invest in innovative technologies such as Big Data and Neuroscience projects supported by Virtual Reality and Augmented Reality technologies .
What are the specific challenges of the region when implementing new technologies in Latin America ?
Latin America is very favorable to investment in technologies . But we still have little input in research and development for technologies that are more adapted to our market . This is an important challenge that can be addressed through more partnerships .
What changes have you seen in your job role in the last year and how do you think they will develop in the next 12 months ?
The quest to provide an efficient customer journey , through technological services and solutions , has greatly increased , as the relationship between people and companies and consumption has also changed .
The world has become even more digital , demanding that the customer ’ s journey be of excellence through whatever channel he chooses to interact with companies . The trend is for this to continue more and more in the coming years .
What advice would you give someone aspiring to a C-level position in your industry ?
It is very important that people prepare themselves to reach this position , considering technical and behavioral aspects . It is also essential that they learn from the challenges on this journey . Each new experience will help to gain more security for the decision-making necessary for the business . p
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