TALKING
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Over the years , Digital Transformation has become a basic need for all companies . Investing in technological solutions , whether to automate operational processes or to improve the performance of teams , is so crucial that it can even define the success of companies in the current scenario , marked by high investments in innovation in order to improve processes and capture the attention of an increasingly demanding public .
Also in this context of digital journey , the concept of ESG ( Environment , Social and Governance ) also gained prominence , an indicator that evaluates companies according to their impacts on these three axes of sustainability . The constant changes in the profile of the public , as well as society in general , have been pressuring companies to adopt unprecedented actions in the development of their services and products . As a result , Digital Transformation and ESG took the lead in discussions on new management models .
How Digital Transformation and ESG connect
The digital journey is a necessary evolution in the corporate market , there is no denying it . After all , the adoption of technological tools capable of improving the execution of processes , improving deliveries and facilitating the integration between systems and teams is crucial for companies to better adapt to the rapid changes in scenarios and targets , in addition to help building innovation-oriented organizational cultures and with broader perspectives on their real role in society .
However , recent charges have shown that just adopting new technologies is not enough . It is also necessary to be concerned with other issues such as social , governance and environmental . In other words , these demands need to be aligned and inserted in the companies ’ digital journey , in order to produce
effective results satisfying , thus , the expectations of their customers .
The connection exists because Digital Transformation seeks to optimize the execution of processes and improve them , while ESG aims to understand exactly
what companies ’ business is , how they impact the world and meet society ’ s needs . In this way , there is a mutual interest in meeting the expectations of the public , either through new experiences or through the attention given to topics that customers deem important .
Benefits of Digitization for ESG
Process digitization has undergone major changes in recent years . From the emergence of technological solutions for automation and data analysis , for
Fernando Brolo , Sales Partner , Logithink
Digital Transformation and ESG took the lead in discussions on new management models .
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