Intelligent CIO LATAM Issue 14 - Page 76

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Elias Rogério da Silva , President of Diebold
Nixdorf Brazil lower social classes , mainly in the Midwest , North and Northeast of Brazil .
Therefore , moving money is a challenge that needs to be on the strategic agendas of banks and finance companies . It should consider that , just as we are proposing hybrid solutions for so many areas of our lives , the market also needs to understand that banking service needs both sides – online and physical . It is worth noting the results that a recent survey by NielsenIQ found .
It is essential that technology and digitalization , in this scenario , are also used to enhance the services offered to users .
According to the study , 43 % of Brazilian consumers are ‘ pursuers of simplicity ’ when it comes to new banking technologies .
Created in partnership with Diebold Nixdorf , the survey shows that self-service , easy-to-use solutions that reduce the complexity of care are the main demands of local users .
In this context , nothing better exemplifies the coming together of these two worlds in the banking sector than Smart ATMs .
Today , the technology of these terminals already allows banks to offer highly customized services , processes with high embedded security ( including biometrics and facial recognition , among other trends ) and ‘ even ’ cash in the ATMs .
With these options , institutions expand their services to customers from diverse sectors so people can make transfers , deposits , withdrawals , bill payments , invoice scheduling , insurance purchases , loan requests , and so on . There is no shortage of options to enhance the deliveries from these ATMs .
And in this sense , keeping an installed network always available remains crucial . It is essential that technology and digitalization , in this scenario , are also used to enhance the services offered to users .
In addition , the opportunity brought by the new generation of ATMs is also a chance for 100 % digital institutions to offer large digital bank agencies in self service terminals that can serve as links with the
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