EDITOR ’ S QUESTION
WHAT ARE THE CHALLENGES AND OPPORTUNITIES OF THE METAVERSE FOR THE CORPORATE SECTOR IN LATIN AMERICA ?
Creating a parallel universe to better understand the real world sounds like a good idea . Especially if we are talking about corporate environments where simulations and tests allow significant savings in production chains and help to maximize the possibilities of materials and structures providing creative and innovative advances that are both safe and controllable .
Gartner estimates that by 2026 , 25 % of people will spend at least one hour a day in the Metaverse .
The rise of virtual environments was limited by computer screens , VR , AR and MR reality glasses that allowed us to interact in simulated environments with a poor and limited result .
Another important element was its isolation . Digital models of buildings , structures and other simulations are not interconnected and do not share data in real time . With advances in networks , processing and
Artificial Intelligence , this is changing today and will improve soon .
Preparing the company for the Metaverses
Gartner defines the Metaverse as an open and collective virtual space , created by converging physical reality , optimized virtually and digital reality . It has physical permanence and provides amplified immersive experiences .
Gartner estimates that by 2026 , 25 % of people will spend at least one hour a day in the Metaverse , whether for work , shopping , education , social media or entertainment .
The Metaverse of Latin America
A consistent market , resilient and innovative companies and proactive regulation are elements that Latin America needs to positively combine to take advantage of this new trend that will radically change the way we produce , work , study and entertain ourselves .
The business opportunities cover all production scenarios : Security and defense , transportation and logistics , health , education , entertainment , manufacturing and tourism .
The IT sectors must plan from now on what their strategies should be and analyze the different areas to take advantage of technological evolution for the benefit of employees and customers .
32 INTELLIGENTCIO LATAM www . intelligentcio . com