INTELLIGENT BRANDS // Software for Business
AI can be our biggest asset but businesses must learn to remain human first
also benefits hugely from human interaction . But before organisations can harness the benefits of an AI-enabled relationship , they need to ensure they have the correct framework in place .
Assess how AI benefits your current service offering
First , for AI to evolve , you have to understand your starting point . Some questions to ask include , is AI currently being used in your organisation , and if so , where ? What is working well and what could be improved ?
AI can improve the way a business works and free up employees to hone their emotional intelligence skills . Lee Beardmore , Vice President , Innovation , Business Services at Capgemini , explains how AI benefits hugely from human interaction .
AI is a quick learner – it ’ s able to win
games without even knowing the rules , just by observing others play . In fact , its learning capabilities are endless and its positive implications for the business world are remarkable . However , many organisations are just scratching the surface of its more complex cognitive abilities .
The more data and knowledge you feed an AI system , the better it gets and the more it can help your business . For employees , AI can make their decision-making more effective : AI leans on the person to learn and perform and the person leans on AI for business direction and orchestration . AI also shields people from the sheer volume of everyday tasks that can often be mundane . Forming relationships with machines frees up time for employees to focus on honing emotional intelligence skills such as empathy , management and strategy , and allows businesses the time to make the best use of the information AI gathers .
Augmenting human effectiveness
As much as the advancements in technology may suggest autonomy in the future , we still need people to make sense of how AI works and apply it in real-world situations . Businesses need to understand that the relationship between people and AI is symbiotic – even though AI enables them to make better , faster business decisions , it
Lee Beardmore , Vice President , Innovation , Business Services at Capgemini
Get a grip of your data assets
Creating the right climate for AI is essential to support and stimulate it , and one of the most important aspects of this is proper data management . Insufficient or irrelevant data jeopardises the accuracy of AI applications , rendering them unreliable and unusable . The availability of Big Data , assurance that the data is unbiased and the ease of accessing Big Data are all pivotal in helping AI learn and evolve its cognitive abilities in a safe and ethical way . Used strategically , AI can become an invaluable asset within an organisation ’ s infrastructure . Not only does it improve employees ’ decision-making capacity through its automation capabilities and cognitive functions , but it also frees up their time for creativity and innovation , helping to create a continuous cycle of improvement within the business . AI of this calibre relies on human intervention and collaboration . To create a mutually beneficial relationship between man and machine , organisations must ensure that their culture , data assets and use cases are well researched and the right investments are being made . Those that can , will not only thrive in the short term , they will create a foundation to harness AI ’ s cognitive abilities in the future , too . •
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