Intelligent CIO Europe Issue 30 | Page 42

LATEST INTELLIGENCE PRESENTED BY Download whitepaper here POWER TRANSFOR ENTERPR WWhat does it mean to be insights-d Is data the new bacon? The world’s most resource? The fuel that powers the digital Whatever metaphor you choose, the poin the most successful companies in the wor business around compelling insights deriv data. The five technology giants, known to as FAANG (Facebook, Amazon, Apple, Net use data to drive business strategies that s delight their customers every day, and the rewarded them handsomely. As of March 2019, the market capitalizati companies was equal to $3.1 trillion. Bein driven isn’t just in the domain of consume Banks rely on data to prevent financial crim reduce customer churn. The automotive in investing heavily in data and artificial inte 22 INTELLIGENTCIO