POWERED BY
INTELLIGENT BRANDS // Software for Business
Porsche Informatik
selects Dynatrace to drive
software innovation
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D
ynatrace has announced that
Porsche Informatik, a wholly owned
subsidiary of Porsche Holding
Salzburg, has deployed the Dynatrace
Software Intelligence Platform to
accelerate software innovation and deliver
exceptional user experiences. Porsche
Informatik selected Dynatrace to provide
comprehensive and unified observability
across its applications, infrastructure and its
customers’ digital experiences to drive its
Digital Transformation. Porsche Informatik
recognised that with Dynatrace’s all-in-
one platform with multiple modules that
share a common data model, it could go
beyond simple data collection and manual
analysis. And by leveraging Davis, the
powerful explainable AI engine at the core
of Dynatrace, Porsche Informatik would be
able to drive instant answers to business,
operations and development issues.
“With over 160 applications and millions
of users globally, we need to focus on
accelerating innovation and developing
the world’s leading automotive software,
not assembling and integrating piece part
monitoring tools,” said Manfred Immitzer,
Managing Director and Chief Digital
Officer at Porsche Informatik. “We needed
a complete and unified view of every
user’s experience, our applications and our
infrastructure. More importantly, we needed
the real-time precise answers to anomalies
and degradations in service that Davis
provides so that we can accelerate software
innovation with confidence.”
There are several megatrends shaping the
automotive industry, from connected cars
and autonomous driving, to electric vehicles
and the sharing economy. Coupled with the
rising trend of digitalisation and increased
user expectations, Porsche Informatik has
the ambition to innovate faster and create
new customer-centric digital experiences.
Immitzer added: “Our goal is to decrease
time to market by 90%, but to be this agile,
we needed to re-think how we handled
performance monitoring and management.
Doing things the same way was not going
to suffice in this environment. We looked at
the competition and we determined that
with the rising volume and velocity of data
flowing through our cloud environments,
relying primarily on sifting through logs
and dashboards was no longer viable.
Dynatrace’s AI-driven approach was the
only way that we were going to accelerate
our innovation in today’s fast-moving
environment. In the end, it’s all about
ensuring performance for the customer via
end-to-end monitoring.” n
WE NEED TO
FOCUS ON
ACCELERATING
INNOVATION AND
DEVELOPING THE
WORLD’S LEADING
AUTOMOTIVE
SOFTWARE, NOT
ASSEMBLING AND
INTEGRATING PIECE
PART MONITORING
TOOLS.
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