Intelligent CIO Europe Issue 23 | Page 8

NEWS Kia Motors aims to strengthen position following rapid business growth TaskRabbit launches in France amid high demand for outsourcing tasks K ia, part of the Hyundai Motor Group, which is the fifth largest car manufacturer in the world in terms of global car sales, has partnered with QUBE Automotive Consultancy, specialists in the automotive market. In 2018, Kia alone sold more than 2.8 million units worldwide. Its share of the UK market is also growing, with sales in the UK currently up 2.4% year on year. The new partnership is intended to enhance the performance of Kia’s UK dealer network, which includes 190 main dealers and nine authorised repairers, making the after sales network 199. Through both consultancy and management reporting systems, Qube will provide meaningful analysis on a range of performance indicators. “As a specialist consultancy to the automotive industry, we are delighted to begin working with Kia at this exciting time in the company’s development,” said Seamus O’Donnell, a Director at Qube Automotive Consultancy. As the UK market for new car sales has been declining for the past two years, vehicle manufacturers face intense pressure to be more competitive, efficient and profitable, and must respond quickly to the market forces in play. Kia is facing these challenges head on and sold 95,751 cars in the UK in 2018, continuing its own upward sales trend. In 2019 at the end of August, Kia sold 63,927 cars. “Qube’s services will enable Kia and its nominated dealers to retain and grow genuine parts sales within the UK; better understand existing sales and opportunities which exist within the UK market; and develop future strategies to support genuine parts sales growth and their nominated dealer network,” said O’Donnell. 8 INTELLIGENTCIO T askRabbit, the task management network that connects people with ‘Taskers’ to handle everyday home improvement tasks and errands, has announced its official launch in France. With plans to rollout into other French cities over the next 12 months, TaskRabbit is currently available in Paris through its mobile app and online platform. In addition, TaskRabbit provides a furniture assembly service available through selected IKEA stores in and around Paris, and through IKEA’s e-commerce website. Part of a larger European growth strategy, France is the fourth country where TaskRabbit operates, with service already available in more than 70 markets in the US, UK and Canada. Recent survey data highlighted the demand for a platform such as TaskRabbit, with 40% of the country’s population searching for a service to help them with daily to-dos and most complex everyday tasks. “For more than a decade, TaskRabbit has helped hundreds of thousands of homeowners and renters connect with trusted, reliable Taskers who can tackle domestic tasks, making everyday life easier,” said Stacy Brown-Philpot, CEO of TaskRabbit. “Whether it’s assembling furniture or mounting TVs, moving, repairs or gardening, we’re pleased to offer TaskRabbit in France so that everyone can have simple, instant access to help.” www.intelligentcio.com