Intelligent CIO Europe Issue 17 | Page 7

NEWS Priority Software acquires Belgium- based OPTIMIZE, expanding into Europe OPTIMIZE and its four business divisions – M-SOFT, solutions for the steel industry, Jamadata, for the beverage industry, DAVE (Just Software), a solution for SMEs working on Mac and Windows, and OPTIMIZE, a professional services division, provide both standard and customised ERP, as well as other business software and optimisation support services. These include advanced Business Intelligence (BI), Customer Relationship Management (CRM) services, Business Process Management (BPM), e-Commerce and consultancy services. P Priority Software will maintain OPTIMIZE’s outstanding reputation in the region and OPTIMIZE will become an independent unit within the company. OPTIMIZE CEO, Frank Volders, and the management team will continue to oversee operations and manage the company. Matched with Priority’s fast-growing install base in Europe, the acquisition presents the company with a unique opportunity to leverage OPTIMIZE’s existing infrastructure, extensive market experience and expertise, professional team and customer support centre, to support Priority’s growth in the region. Andres Richter, Priority CEO, commented: “As we continue to expand our global operations at a rapid pace and now, with a strong foothold in Belgium, we are confident that with OPTIMIZE, we will work together to grow our presence in neighbouring European countries. As an ambitious emerging player in the global ERP market, customer satisfaction is at the top of our agenda and working closely with OPTIMIZE will give both our companies a true competitive edge.” riority Software, a leading global provider of business management solutions, has announced the expansion of its global operations with the acquisition of OPTIMIZE GROUP, a Belgium-based full-service ICT services provider for over 1,000 customers from various market sectors. ///////////////// SEAT to launch new advancements and develop platform in Spain S EAT has presented its electric strategy which, until the beginning of 2021, will include six electric and plug-in hybrid models. The electric version of the Mii and el-Born will be the brand’s first two fully electric models, while the new generation, Leon and the Tarraco, will feature a plug-in hybrid version. Furthermore, the CUPRA Leon and the CUPRA Formentor will also have a plug-in hybrid variant. For the first time in the history of the company, SEAT will develop a new vehicle platform in collaboration with Volkswagen, a smaller version of the Modular Electric Drive Toolkit (MEB) on which multiple vehicles of the size of around four metres in length by different brands, SEAT among them, will be made. The goal of the new platform is to develop affordable electric vehicles, with an entry level price below €20,000. Volkswagen AG CEO, Dr Herbert Diess, emphasised SEAT’s role within the Volkswagen Group: “SEAT is playing a new role within the Volkswagen Group, taking on even more responsibility. This year’s achievements underline SEAT’s potential to make use of growth opportunities and open new markets.” He added: “The small electric platform project is a great step towards even more affordable electric mobility. SEAT will realise the first electric vehicle that is especially designed for urban journeys.” www.intelligentcio.com INTELLIGENTCIO 7